9 Winning Storyboard Tips for TV Animation

9 Winning Storyboard Tips for TV Animation

The art of storyboarding is the initial method of creating a mesmerizing tale on TV animation for your audience. With creative storyboarding, you can present your message with clarity and structure. Thus, before shooting any kind of animated video you need to plan on boards and form stories and this is possible only through depicting your creativity in a paper. However to unleash this artistry you need to master the technique of storyboarding.  We have scoured a few sites and finalized 9 winning storyboard tips for TV animation.

Amongst different types
of production processes for TV, developing an animated television program
requires hardworking and meticulous planning. In TV animation every single
frame of an animated show should be hand drawn. This way the animator can
connect single dots and make the most engaging animation.  Hence comes the importance of storyboarding,
which is the best technique that makes everything easy for the presenter to
explain and make the audience understand the required information that you
intend to deliver them.

Take a look below to get animation storyboard ideas and create one of the best storyboard examples.  Did you know there are different types of storyboards?  If not then just take a tour of the animation scripts  and find out which one suites your style.

Tip#1: Character Poses are Vital in Deciding

Focus on creating simple
and clear poses for each of your character, but each must be unique in style.
There must be a balance in the poses of your characters. Too many poses on your
characters would make it lose emphasis and similarly too few poses would make
the character lost out on the screen. Hence, try to capture the feeling of each
character and capture the emotionality. It’s ideal to change poses when the
attitude of the cast turns and providing an opportunity to show about the character
thinking and changing behavior.

Tip#2: Establish Continuity for Ultimate Effect

Continuity is one of the
crucial elements of storyboarding. Every storyboard artist must maintain
continuity to ensure the geography of the space and characters.  Screen direction is an important fundamental
aspect of continuity in filmmaking principle.
To establish continuity, it’s required to create the characters moving
from left to right or right to left. Every artist must try to maintain that
direction of movement while the role is onscreen.

Tip#3: Every Frame Requires Special Attention

In a storyboard every
drawing must complement each other and move the story ahead smoothly, This can
be achieved only when an artist gives special attention to every frame and present
a story into small fragments distributing in the keyframes. Finally, this
refined creative can then be elaborated into a more complex narrative.
Although, sometimes this becomes a challenge for the storyboarding artists, yet
one must take care of it to present the best idea possible. You mustn’t draw
too many similar images, remember that each frame counts.

Tip#4: Shuffling Makes Storyboard Panels Interesting

It’s apparent that while
creating storyboards you will have a bunch of images and you need to emphasize
on each of the photos to give meaning in the story. You even need to
re-sequence them and discard as many pictures as possible. To induce sense in
the story, every storyboard artist must move all until a coherent balance comes
into being. Industry pros relate that such cuts and shuffling are possible when
you present ideas with stick figures, then afterward replace everything with
your character drawings once you know what you are done. To make your
storyboard more creative, you need to work on gaps of any visual superfluities
that reinforce the story.

Tip#5: Consistent Theme and Style is Imperative

As it’s known that storyboarding is the way to give an artistic perspective to an animation, hence to maintain the flow you need to preserve a consistent theme and style to provide a certain look and feel to the story. Indicate in your storyboard well the way you want to reflect on your TV animation. It’s vital to learn more about the style and method of maintaining such consistency. Creating theme and style are the fundamentals of storyboarding.

Tip#6: Know the Conventional Storyboard Format 

As the modern-day
storyboard artist, you must know the exact and traditional form of showing your
storyboards. Industry pros state that 4×4 or 5×3 panels per page are the ideal
formats. Ideally, if you include numerous panels on a page, it would make it
easier for the animator to see how you want to relate one shot to another and
how you want to cut between shots.

Tip#7: Don’t Forget to Focus On The Animation Layout

Animation layout is another vital focal point in TV animation. It’s the mechanism of demonstrating how an animation camera works. Remember that the illusion of a dimensional, moving camera focuses on the designing artwork that slides past the camera. So you need to create layers of art designed that synchronizes well. This approach would give an illusion of depth.

Tip#8: Understand the Camera Movements

While creating
characters, their poses and narrating a story, it’s essential for every
storyboard artist to understand camera shot and angle. Identify whether your
characters portray the actual mood of the scene and whether they fit into the
context. What kind of shot would fit in for example when it’s about close up
you need to draw a character accordingly. In addition to that find out what
type of camera move the filmmaker is going to use.

Tip#9: Time and Editing Matter The Most

Last, not the least, editing and maintaining the timing during the proceedings of each scene or shots are one of the fundamental elements of storyboarding.  You need to focus on designing your story so that it works in sequence. Spend lots of time to extend, compress and reorder time to make your story suitable and impressive. Focus on creating variation in shot sizes and designs while transiting from one shot to another. As a storyboard artist, you must know that film has a language and you need to develop a story through your creativity that lets your audience  ‘hear’ this language. Without proper editing, it’s not possible. Concentrate on each character movement within the scene, sequencing of shots and also time allocated to scenes, etc.

Your Turn

Storyboarding is creating
the story outline before animation.  You
can’t present a compelling animated story without first drawing it. Every
animation becomes a success when you narrate the desired story through
effective planning. Hope the above tips serve the purpose and make you the next
best storyboard artist in the industry.

At animated video.com we take of all your creativity woes.  Whether you are suffering from a creative block or you are not well aware of the recent technical developments within the industry, we are here to solve all your problems instantly.


 

6 Ways Hand-drawn Animation Can Step-up the Game of Video Marketing

6 Ways Hand-drawn Animation Can Step-up the Game of Video Marketing

Hand-drawn animation has got a fantastic number of admirers in the designing world. Hand drawn art provides an original taste to the work, in this case, a slide. The most basic examples of animation drawn by hand are the sketched flipbook cartoon. The hand-drawn wonder gives us the feel of pictures and images moving freely when every page is flipped through. The hand-drawn animated videos are now a thing in the business precinct worldwide.

One thought per frame: How the hand-drawn animated videos are advantageous?

Hand-drawn animated videos are standard these days for not only for entertainment but also in the business sector.

While scrolling down the Facebook or YouTube every day, you will come across videos that showcase graphics that look like manually created accompanied by a voice that explains each slide. Brands love the technique of motion graphics in their branding videos not only because they are attractive, but also because they are economical and cost-efficient. The hand-drawn animation videos are, therefore, ideal for the companies who want to spread their brand name most interestingly and what better than animation? The time these videos take to be created are short, the message they reflect are crisp and polished and hence they click to the masses instantly.

So, when should you use the hand-drawn style of animation?

Hand-drawn animation is one of those styles of video creation that works the best with specific marketing goals amidst particular audiences. For making it simple, he we are laying the business situations where a brand needs to choose manually drawn images for marketing videos:

1. For B2B and B2C Companies

Both of these companies work with complex ideas of products and services that they elucidate to the clients, partners and most importantly, customers. Hand-drawn animation video unwinds the most critical concepts of a brand and couples them with impressive storytelling techniques for reinforcing the message lucidly.

2. When the audience needs to be enlightened with a new concept

Here, the manually drawn images, coupled with exciting voice-over techniques that will teach and enlighten the target audience about a new idea of service and product with the maximum engagement.

3. Want humor? Manually drawn animation can help

The best part about manually drawn animations is that by choosing it, you broaden the scope for your brand to go witty and creative by building audience engagement through entertainment.

4. Customized touch increases the faith

Hand drawn animated slides make the marketing video trustworthy of the brand’s creative approach. The audience will put more confidence in the brand as they will be able to feel more connected.

5. Usage of animated characters gets easier

This is another benefit of using manual drawings for videos. Each and every person out there loves animated characters and every brand has the creative liberty to create and use their brand mascot who can give a face and voice to the brand’s marketing collaterals as well.

6. When you need some extra explaining to do

Need more space to explain something? Hand-drawn animated videos will do just the job. You may want to talk more about your brand or the service or product that you are offering. Just like the tutorial videos available on the internet like how-to’s and what is…The engagement from it is unparalleled.

Here we present to you some of the finest hand-drawn animation examples:

The Oracle manually created animation video

This video is a modern warehouse management solution that is designed for supporting the complex fulfillment operations. This video provides the visibility of inventory right from the distribution center to the store shelves, hence helping the companies to increase shipment and inventory accuracy, improve customer satisfaction and then reducing the fulfillment expenses.

Manually drawn animated video from Tata Capital

Established in the year 2007, the sole aim of the company is to provide transparent and focused financial solutions so that people can realize their dreams. The company is the subsidiary of the iconic Tata Sons Limited and is a housing finance fir. This video comprising of the hand-drawn slides conveys how Tata Capital is functional and useful in meeting people’s housing, home renovation and land loans. Have a look.

Live2Support Hand Drawn Animation

A global player in the online customer support solutions, Live2Support solutions provide an unparalleled range of on-demand live chat support to more than a hundred companies around the world. This video comprising of hand-drawn images introduces the audience to the concept of real-time support solving the customer queries in a jiffy.

High point hand-drawn video

This company provides solutions that help address the potential security risks before they turn into a real issue; later on, giving security options that are tailored specifically designed for meeting the business needs. Their animation video presents an excellent narrative that reciprocates the company as an attractive package against for venture’s data protection.

IDTechEx Hand drawn video

The company offers independent market research and business intelligence services on emerging technologies to companies across the value chain so that they can make crucial strategic business decisions. This video talks about IDTechEx’s core functions and services.

Modern Construction Service Video

This online construction company provides quick and convenient project engineering services that remove the need of hiring an estimator, submittal reviewer, on-staff drawing renderer and controller of the documents. This video below is the ultimate example of the brand’s all services.

Verint manually drawn marketing video

This enterprise feedback management firm is a robust mean of collecting, analyzing and working on the customer feedback amidst all available channels. It enables its audience to capture all customer input from multiple communicative platforms while providing cross-channel reporting and analysis. This video is all about its services.

360 factors hand-drawn video

This is a cloud-based compliance management software that improves the business performance by reducing the risk. This company offers consulting services in multiple sectors like operational risk management, health and safety, expert testimony, engineering and geology and many more. The simple hand-drawn animation video below reflects effective and comprehensive solutions to compliance management offered by the brand.

Understanding the nitty-grities of drawing animation:

Hand-drawn animation videos serve a lot of purposes, right from selling, adding brand value and depth to the venture’s intention to aware its audience. These videos are majorly implemented in the landing pages of websites where the brand can easily pitch what the audience wants to see and hear. Alongside the landing page, manually drawn animated videos are also put up on the YouTube, Facebook and other such social media platforms.

While uploading on the landing page, the brand can exceed the industry standard of duration, i.e., 90 seconds. Later on, this 90-second rule mandatorily applies when the purpose reaches the prospects. In the case of the landing page, you can put your full faith in the manually drawn slide videos that are of 2 to 3 minutes in duration. Remember, people have clicked on to the landing page only after they had generated interest from your previous ones. So make good use of the advantage that you have with manually drawn animated videos.

Professional Video Making Agency: The assistant you need

Your company may specialize in offering any products or services, but to make it big in the race, there is no better alternative than video marketing. Don’t choose the best hand-drawn animation software for creating videos by your own with the help of paper animation tutorial available on the net. It is the most significant risk that you can ever take in the fierce competition. Self-created or template backed videos are not unique, so there is a chance that your marketing slide might have the same hand-drawn animation after effects as other videos of other companies. The professional video was making agencies come as the best aid in this case as they have the right knowledge and experience of the competitive market and they also know the secret sauce that your brand requires to shine among the hundreds.

 

7 Things You Should Know About Corporate Animation Videos

7 Things You Should Know About Corporate Animation Videos

Today it’s no secret that human brain processes visuals more than it processes texts. Therefore adding corporate animation videos to your marketing efforts will make your target audience 10 times more likely to engage with your brand. Essentially, businesses create marketing videos to keep their brand top-of-mind for their customers. So it’s imperative to understand what makes the best animated corporate videos.

Here are 7 things you should know about corporate animation videos. Create an awesome corporate & business video to capture the attention of your audience and convert their interest into investment.

1. Take Care of The Vital Elements of a Great Video

What makes great animated brand videos? Videos become enthralling when there are suitable video narratives. Such inclusions play a significant role in any kind of video and when it comes to corporate video, a narrative mean compiling an engaging and compelling story with certain elements. You can mesmerize your audience by the best corporate process animation videos.

The four major elements of a grand video narrative are:

  • Character- The main character of your product video is the product or the service.
  • Quest  – Your audience is always at the lookout whether you know their pain points or not.
  • Climax – This element tells your customers how your hero (the product) can solve their problem.
  • Resolution – The final part of the video, it’s about introducing the CTA.

2. Human Touch – Let Your Customers Discover What Benefits Them

People select a brand when it conveys a message that resonates with them. Therefore, the trick of creating a high engaging corporate video involves illustrating to your clients the informative features of your product. When your customers understand how they can benefit from your brand, needless to say, they will choose you over your competitors.

According to experts, when you decide to create an impressive video that draws the client, you need to have an ideal buyer persona in mind. With such a persona in your mind, you can quickly raise awareness of your brand and educate your existing customers.

3. Brand Personality – Create Your Video With a Signature Style

According to science, people tend to grasp about 20% of what they read, 10% of what they hear and in comparison remember 80% of what they see and do. This is why your video animation demands to be an impressive extension of your brand so that viewers watch it and the image of your brand gets imbibed into their minds.

So when you are creating a corporate video, building with your brand signature style will get you amazing results.

Now, what does signature style mean? A signature style is synonymous to brand personality and it is more than any visual aspects like brand colors and logo. It includes elements like who your target audience are, what’s your niche industry and what way you direct your messaging, whether its towards the B2B companies or B2C.

4. Brand promotion – Place your logo appropriately to promote your brand

Why do we create videos? The most common answer would be to promote our brand, isn’t it? And the obvious way to market your brand is by appropriately using logos and taglines. So, needless to say, your logos should be clear and recognizable.

In this regard Senior Digital Marketing Executive at LogoDesignGuru.com, Aamina Suleman opines including logo on any accessories like in the shirts, coffee mugs, or other items inside the shot would bring amazing results.

This means you need not have to limit yourself to using your logos. Logos as a corner badge, watermark, or anywhere that is visible and catches people’s attention proves to be rewarding.

5. Audience Engagement – Take care of the length of the video

Length is one of the vital elements of all kinds of videos. It’s the era of instant gratification. People don’t wait too long to process information. So to match the people’s attention capacity, you have to take care of your video length. There’s no denying, the length is the deciding factor whether your people will watch the video or not. When a video is too lengthy, the level of engagement begins to drop after some time.

A video that is not more than two minutes long is found to be more engaging and most importantly, viewers won’t turn off before they reach call-to-action.

Experts are always of the view that videos are mainly designed to encourage viewers to find out more about your company. Its vital goal is to spark their interest and transform them into your valued customers.

6. Distribution Channels – Find The Right Platforms To Share Your Video

The final step after creating a video is promoting it. But one of the biggest mistakes most of us do while uploading videos – is not to share it on proper platforms that can bring exposure. One thing which we must keep in mind while sharing our video- viewers respond to video content differently depending on the social platform or marketing channel.

Hence, you should have an idea of where you want to market your video. Whether you want to upload it on Facebook or use video in an email, don’t forget to optimize the video title, description and call to action accordingly.

This is for your information – your video should always fit into the context of where it is marketed. Don’t forget to match the elements of your video demanded by the platforms. For example, if most of your customers are at Instagram, your video should not be any longer than 15 seconds and when you want to place an ad on YouTube 30 seconds long video will work wonder.

Other channels where you can distribute and promote your videos include your website homepage, email newsletters, trade shows and social media.

7. Use Effective Tools To Create Animated Videos For Business

Animaker is one of the best tools to create corporate animation videos. This DIY tool has become a much-preferred one for its users as it allows them to display statistics and data more compellingly. With functions like drag and drop, sound effects, music, pre-animated assets and many such features, any business can craft a memorable video for its clients. Animaker also understands that a lengthy video is of no value to the audience; that’s the reason the videos you create with the help of the tool is not more than 2 minutes long. You can go for a free trial period and then choose three monthly payment options.

Vyond, formerly known as GoAnimate, is one of the useful tools that have been helping professionals to make successful animated corporate videos. This do-it-yourself and an affordable tool allows its users to create an engaging corporate video with their huge library of templates, sounds and much more. Why don’t you use Vyond and start transforming generic content into dynamic ones in minutes?

Creating animated brand videos is never being so easy when it’s with Wideo. The tool allows you to step your video creation up by adding marketing features to the mix. Studies show that more than 50% of marketers are delighted with this animation maker software due to its flexibility and affordability.

Are you looking for a tool with unlimited downloads and unlimited videos offer? Moovly is one such tool that has all the features a professional loves. It’s easy-to-use customizable video software that helps you win clients easily. You can create visual reports, explainer and tutorial videos easily and creatively. Their pricing structure ranges from an essential subscription of $5 a month to a Moovly Business subscription costing $300 a year.

With the advancement in technology, you need breakthrough software to create high quality corporate animation videos to engage your clients. Crazytalk is today the world’s one of the most popular animation software to use voice and text to brilliantly moving facial images. CrazyTalk 8 contains all the powerful features that help the users create high end and revolutionary talking animation projects. Needless to say, it’s the best corporate animation software of all times.

Final Touch

With videos continuing to gain momentum as one of the fastest-growing marketing strategies, it’s high time that we focus on exploring the power of an effective corporate video. But we need to remember that an impressive animated brand video needs to follow a basic formula. Like any other production, you need an ideal script to start with, essential music and sound to engage your audience. A perfect message that says you can solve your audience’s problem is last not the least a call to action section. Compiling all these you will create a perfect video that’s virtually and intellectually pleasing.

Looking for more professional ideas on corporate videos? Animated Video is here at your service. Visit us to get an idea for your next venture.