|YouTube is huge! It is the second largest search engine and a good source of revenue for more than 20 million YouTubers.
YouTube makes around $15 billion a year but does not keep it all to itself. YouTube offers a 45/55 split which means that Google keeps 45 percent of YouTube advertising revenue, and content creators get the remaining 55 percent which is a whopping $8.25 billion.
This makes it completely reasonable to invest in YouTube and want to improve your search results so that you can earn more.
This is why you need us!
In this article, we will help you find all tools that you will need for your YouTube channel and that will help you boost your traffic, earnings, video quality, audio quality, and more.
Let’s just dive into it!
Best YouTube Marketing Tools:
Marketing tools will help you get more natural traffic to your YouTube channel.
YouTube Thumbnail Tools:
Thumbnail is your video in a nutshell, and it is as important as your video content. The better the thumbnail the more views your video will get. Here are a few YouTube tools that would let you create thumbnails:
Music and Videos for YouTube:
YouTube Live Streaming Tools:
Youtube Screencast Tools:
YouTube Video Editing Tools:
Also, to find the most suitable video editing software read our list of 8 best video editing softwares for YouTube.
YouTube Caption Tool:
SEM Tools For YouTube:
Misc, Other YouTube Tools:
These were the most important YouTube Tools that every creator should know about. Now, tell us which of the above tools have you used? And, how do you recommend it?
Also, if you think we have missed an important YouTube tool, then remind us in the comments below.
Don’t forget to share this with your friends!
Facebook Groups have some of the best engagements on Facebook. Members are encouraged to post and comment, and are sometimes even rewarded for doing so! This is a space where people who don’t even know each other and would otherwise have no means to come in contact with each other are given a platform to meet and interact based on similar interests.
The amount of engagement that Facebook Pages used to have is now evident in Facebook Groups, which is why it is popular nowadays to create a group and connect it to your page. This can help improve engagement rate with the latter, and can even help increase the number of likes.
If you want to benefit from this as well, it would be smart to create a Facebook group for every Facebook Page you have, and of course, link them to each other. If you haven’t put one up already, here’s how to create a Facebook Page.
Now, let’s start building your group.
- Create a Facebook Group Using Your Personal Account
- Connect Your Facebook Group to Your Business Page
- Create a Facebook Group Using Your Facebook Page
- Final Thoughts When Building a Facebook Group
Create a Facebook Group Using Your Personal Account
Facebook Groups have become one of the core parts of this social network that they have now included Groups at the top navigation of the new Facebook design. It is possible to create a group both on your computer and on your phone.
Step 1. Click on Create a Group
There are a couple of ways to create a group on desktop. One is by clicking on the plus sign (+) on the upper right side, which is present whatever tab you are using. The other one is by clicking on the Group tab and then clicking on the Create New Group link on the left pane.
On mobile, you would have to go to the Group tab, and click on the Create button at the very top of the Facebook screen.
Step 2. Name Your Group and Set the Privacy Setting
A pop-up window will open up, requesting for only three details
- The group name
- The privacy setting
- Name of Facebook friends you want to add to the group.
The first two details are required, while the last one is not. Be careful when choosing a privacy setting, as a private group cannot be shifted to public later on. Click here to understand more about this policy.
If you choose to make it Private from the get-go, you will be asked whether you want the group to be publicly visible for searches, or hidden from non-members.
On mobile, you will only be asked the first two details and will be asked to invite friends to the group on the next page. You can skip that part if you like.
Step 3. Add More Details to the Group Page
Essentially, your group is already up and running by the end of Step 2. However, in order to attract more members, you need to make the group page more appealing. The next recommended steps will actually be shown to you the moment you enter the group page.
The next tasks are the following:
- Invite friends – you can invite your friends to be the first members of the group. Having 5 to 10 members is enough at the beginning.
- Add Cover Photo – the ideal image size for a Facebook Group photo is 1640 x 856 pixels.
- Add Description – this is one of the most important parts of the group. You need to provide possible members with an idea of what the group is all about, and what they should expect.
- First Post – if your page is a public one, this post (and all other succeeding posts) will be visible to anyone on Facebook who searches for your group.
On mobile, these recommended tasks are still part of the group creation. You can skip these steps for later, or you can get them over and done with.
The next step on mobile is your group description.
Finally, you’ll be asked for the first post. The first post will serve as a welcome post that the first members will see.
And you’re done! The next steps will then be to build your group by inviting like-minded individuals, and improving the rules when it comes to sharing and commenting within the group.
Connect Your Facebook Group to Your Business Page
It is possible to connect your Facebook Group to an already existing Facebook Page. It’s actually pretty simple.
On your Group Page, have a look at the left pane. Scroll down until you reach the bottom and see the Settings link.
On the next page, scroll down to the very bottom, until you arrive at the Advanced Settings part. You will see the option named Linked Pages. Click on the edit (pencil) button.
Choose from the list of pages you have available, and that’s it! You have successfully linked your Facebook Group to your Page.
Create a Facebook Group Using Your Facebook Page
Facebook has recently launched its updated design, hence navigating around the platform can be a bit tricky right now. Creating a Facebook Group directly from your page is not as easy at the moment, as the option is currently unavailable. You would have to build one from your personal account and then link it later on.
However, if you have connected your business page to a Business Manager account, you’ll be able to see the Group creation option when you access the Page from within the Business Manager.
After clicking on Create Group, you will be asked to add a group name and set the privacy. Please follow the same steps above when building a Facebook Group using your personal account.
Final Thoughts When Building a Facebook Group
Whichever way you prefer to create a Facebook Group, the important thing is that you can arrive at the same result.
Because of an FB Group’s high engagement rate, you can interact with individuals here more than you can on your Facebook Page. There is virtually no disadvantage to creating and building a group side by side with your page. It all comes down to the amount of effort you can put into managing both.
This is where FPTraffic can help you. Aside from being able to find and schedule content for your Facebook Page, you can do the same for your Groups.
All you have to do is to link your Group profiles within your FPTraffic dashboard and then add the App to the FB Group using the Group Settings.
Once you have completed this step, you can start searching for content and scheduling them in your FPTraffic dashboard. This can make the management of both your pages and groups easy as a pie!
I went from ZERO Pinterest traffic to a new visitor every minute in one month’s time (and this StatCounter image is just from one of my websites).
Here’s how you can do it, too…
First, if you don’t have a Pinterest account, get one now! I’ll wait right here.
Important First Steps
Once you have an account, it’s important that you follow these steps:
- Make sure your Pinterest account is set up as a Business Account. You can convert your personal account quite easily by clicking here.
- Add your website URL to your Profile and confirm your website.
- Enable Rich Pins. First you must make sure that your website supports Rich Pins. If you use the Yoast SEO Plug-in, then you do already! If you don’t, I suggest that plug-in (plus it’s free). Click here to validate that you have Rich Pins enabled and submit your site to Pinterest.
Why Rich Pins?
Want to know why I did all of the above? See the example below where I compare pins before and after enabling Rich Pins.
See the difference? Adding Rich Pins adds your blog name and blog post title above the pin as well as the meta description below the pin. This not only helps users know more about your pin, but it add great SEO value.
If you have multiple blogs on different domains (like I do), I suggest that you set up a Pinterest account for each domain name. That way every url can have Rich Pins enabled. Keep reading to see how I manage multiple Pinterest accounts easily.
A good SEO strategy that I recommend is editing the description of each board to include what your board is about and include keywords that you’d like that board to rank for. Have you noticed how when you Google something, a lot of queries are Pinterest links? Yes, and we want our boards to be in those listings!
Think of Pinterest as a Search Engine with Images!
Best Image Size
The best image size for Pinterest graphics is 735 x 1102 pixels.
Pajama Affiliates gives you more tips on how to create good Pinterest images, like using vibrant colors, good keyword phrases in your titles and easy to read fonts.
I have been using Picmonkey for a couple years to create graphics (unfortunately it is no longer free), but my new BFF is Stencil (they also have a free version). Why do I love Stencil so much? Let me count the ways…
- You can search 1 million royalty free photos right from their site and add that image to your graphic. No more trying to find a free images and importing it, although you can import if need be.
- Recommended size templates for everything imaginable! I use the “Pinterest Post (735×1102)” the most, but it has all the sizes for every social media (Facebook, Twitter, Instagram, Google+, LinkedIn, Youtube) posts, ad and/or header size.
- Design templates galore! Simply change the image and the wording and you can have a graphic made in literally under a minute.
- And this is my favorite part… You can share your image and message directly to social media! No more downloading a dozen images and going to upload to the various social media platforms. Every time I update an old post with a new Pinterest graphic, I share the post and appropriate sized graphics via social media.
Another SEO Hint
When adding your graphic for Pinterest to your blog post, don’t forget to add keyword rich descriptions to the “Alternative Text”. I recommend using different verbiage from the title and the meta description since those will show with Rich Pins. You may want it to sound more “personal” as well since it will show where the person sharing usually comments. i.e. “Yum! This chocolate cake looks delicious and perfect for a picnic.”
If you don’t want your Pinterest graphic to show up on your actual post, especially if it’s very similar to the main blog post image, you can “hide” it from the blog surfer, but still make it available for pinning. Simply add this code around your image source (Under “Text” in WordPress):
But, Where’s The Traffic?
So now that your Pinterest account is good to go, and you know how to make the best Pinterest images to use, you need people to see what you’re pinning!
Grow Your Followers
- Make sure you have a link to Pinterest on your blog and cross promote on your other social platforms. i.e. Tweet out “Do you follow us on Pinterest yet?” with a link to your Pinterest account.
- MiloTree is one of my favorite new finds that pops up on your site asking visitors to follow you. And this plug-in is free, too!
- Repin “popular” pins that already have hundreds, if not thousands of repins, so you may show up to those other pinners as someone they should follow.
- Update! Pinterest now allows hashtags, so start adding your keywords as hashtags to your pin descriptions. When you add, you’ll see how many others pins have that same hashtag. Since it’s still new, you may be the first to use a specific hashtag!
Join Group Boards
Finding and pinning to relevant group boards that allow collaborators gets your pins seen more often. I wish Pinterest offered the option of requesting to collaborate to group boards, but unfortunately they don’t. Some group board owners include instructions on how to contribute to their group board in the board description (i.e. email, fill out form, leave comment, contact via Pinterest).
Sometimes finding group boards is the biggest challenge. But I’m going to make it easier for you! I’ve already went to a lot of trouble and finding and joining group boards, so if you’d like to join any of the group boards that I belong to, simply follow me on Pinterest and then contact me with your Pinterest URL and all the boards you’d like to join (please include the full URL so I can just click it on and don’t have to search as some boards may have the same name if I don’t own it). I may not be able to add you to all as not all owners allow others to add, but if I can, I will.
Much like you can buy Google Ads and Facebook Ads, you can promote your pins. You can pay for “awareness” (impressions), “engagement” (likes, repins) or “traffic” (visitor to your site). I recommend traffic. The stuff that made Pinterest popular (i.e. crafts and recipes) are going to be quite expensive to buy keywords for, but you can get clicks for pennies to your site on newer niches (to Pinterest).
Who Has This Much Time?
I use Tailwind to schedule my posts at optimal times when Pinterest is the busiest. So it may look like I’m pinning all day long, when in reality, I set those all up last week. I installed the Chrome extension so I can schedule directly from Pinterest or my websites.
Whenever I add a new post or update my old posts, I share the graphic directly to Pinterest, then I use that pin for Tailwind so it’s repinned. Pinterest changed it’s algorithm to favor those pins with more repins.
Tailwind also recently introduced Tribes. There are various Tailwind Tribes (similar to Group Boards) with different niches where you can contribute pins and share other’s pins in exchange. I found this list of Tribes to join (most let you join instantly). I even started my own Tribe for fashion and beauty bloggers as I couldn’t find any Tribes in that niche.
Remember I told you how I manage multiple Pinterest accounts? I set up the main boards on those accounts as group boards so that my main Pinterest account can contribute, or collaborate, as they call it. So they are basically “group boards”, but only I can pin to them. That way I can pin to multiple accounts from one account.
Advanced tips and tricks
Once you have mastered all of the above, I recommend PotPieGirl’s Advanced Pinterest Tips to learn even more tricks (yes, I actually bought this course myself) for more Pinterest traffic. This video course paid for itself with what I learned. Yes, there is always more to learn…