|YouTube is huge! It is the second largest search engine and a good source of revenue for more than 20 million YouTubers.
YouTube makes around $15 billion a year but does not keep it all to itself. YouTube offers a 45/55 split which means that Google keeps 45 percent of YouTube advertising revenue, and content creators get the remaining 55 percent which is a whopping $8.25 billion.
This makes it completely reasonable to invest in YouTube and want to improve your search results so that you can earn more.
This is why you need us!
In this article, we will help you find all tools that you will need for your YouTube channel and that will help you boost your traffic, earnings, video quality, audio quality, and more.
Let’s just dive into it!
Best YouTube Marketing Tools:
Marketing tools will help you get more natural traffic to your YouTube channel.
YouTube Thumbnail Tools:
Thumbnail is your video in a nutshell, and it is as important as your video content. The better the thumbnail the more views your video will get. Here are a few YouTube tools that would let you create thumbnails:
Music and Videos for YouTube:
YouTube Live Streaming Tools:
Youtube Screencast Tools:
YouTube Video Editing Tools:
Also, to find the most suitable video editing software read our list of 8 best video editing softwares for YouTube.
YouTube Caption Tool:
SEM Tools For YouTube:
Misc, Other YouTube Tools:
These were the most important YouTube Tools that every creator should know about. Now, tell us which of the above tools have you used? And, how do you recommend it?
Also, if you think we have missed an important YouTube tool, then remind us in the comments below.
Don’t forget to share this with your friends!
Lithuania based affiliate tracking platform has the goal of helping media buyers and affiliate marketers get higher ROI in their campaigns. The platform supports various kinds of data deployment such as SaaS, Cloud, Web, and many more.
Many people applaud RedTrack not just for its high-quality affiliate tracking and analytics platform but also for its top-notch customer support. Aside from the swift response of the team, RedTrack also provides training materials for new customers to help them in the onboarding process.
Here is a quick summary of the things you can do with RedTrack:
- Fast click redirects
- Get instant reports
- Access advanced analytics
- Smart links optimization
- Access a high-loaded interface and custom dashboard
Although RedTrack doesn’t share the exact same level of popularity as Binom and Voluum, it does receive a lot of good props from former clients. Let’s take a look at its features to see if it’s really as good as people say it is.
Let get a quick overview of what RedTrack is before we dive into the features.
RedTrack is integrated with FraudScore which is an AI-powered fraud protection platform. With that, you will be protected from bots-induced traffic that reflects as part of your traffic spend.
To avail of this service, you would just need to add an extra fee to your plan. You could also test out this feature in the trial version but know that fraud detection does not automatically foreplay in your account unless you ask customer support prior.
Cookieless Era Tracking
With privacy concerns now being a hot topic because of the Zuck himself. Tracking was solely dependant on cookies. But browsers such as Safari and Firefox are disabling cookies for their consumers. RedTrack evolved fast and now has cookieless tracking.
This makes tracking a bit harder as cookies are like a kid that had too much chocolate chips cookies, you know he was in the chocolate chip cookie jar. Without cookies, RedTrack now uses no reference data to properly track your clicks.
Quick Features to Point Out
The campaign tracker comes with an instant start. Even without servers, you get fast redirects anywhere in the world. You’ll get your reports in real-time.
RedTrack is integrated with AI technology which will help you gain better ROI. Each click that has been based on past performance will be distributed through data Al-based algorithms and this is what will lead to your maximum ROIs.
This pertains to the use of LP tracking pixels in conducting rotation offers as well as split testing.
Using an AB Test to a complex ruling system, you can boost traffic distribution through smart streams based on custom parameters and presets.
RedTrack lets you group data across several variables that you can easily save. The advantage of using custom dashboards is that you are able to efficiently drill-down reports to find winning combinations of these data.
This platform is equipped with an advanced and powerful infrastructure that will support all of your campaigns with performance indicators across various GEOs.
- Multi Access With Settings
You can share access to your RedTrack account with the rest of your team. The best part is that you can customize the settings so that you only give them access to certain data.
- Traffic Source Management Automation
This feature lets you automatically do the following:
- Pause campaigns
- Blacklist placements
- Update costs
- Pause creatives
RedTrack Pros And Cons
RedTrack is a decent affiliate tracker alternative for BeMob, Voluum, and Binom. While it lets you enjoy a lot of excellent features that you won’t find anywhere else, it requires you to have a willingness to really explore and master RedTrack since most of these awesome features are well-hidden.
As your startup begins to gain traction, you’ll need to hire more staff to handle the increased workload or expansion of services. This has a dramatic effect on small businesses: Going from, say, a staff of 10 to a staff of 30 may sound incremental, but you’ll quickly find that the processes you’ve used up until that point may not work as well. More decision makers and more chains of command mean more chances for confusion.
The change in culture can carry an additional cost: loss of long-time employees. It’s easy for someone to feel uneasy with big changes, especially if they’re no longer sure of their place in the company.
To help you keep your staff as you scale up your company, we asked 14 members from YEC for their best advice on retaining employees.
1. Conduct Surveys
We love surveys. In fact, we just recently surveyed our employees about their benefits and which ones they appreciate the most. This helps us know which benefits should be restructured and which ones we should keep offering because everyone loves them. It definitely makes the team feel involved, cared for and like they truly have a say in what benefits are offered to them.
2. Keep Employees Informed
To help retention, make your employees feel like they have a stake in the company. Keep them up to date on company updates, initiatives and successes, as you would with fellow C-suite members. Consider holding a monthly or quarterly business review online to make sure all employees understand the status of the organization, as well as the “bigger picture” projects and goals.
3. Have an Open Door Policy
One way to retain more employees in the workplace is to create an atmosphere that promotes expression. We have an open door policy where anyone, at any time, can come and get things off of their chest. By removing a lack of communication, you’ll better understand what’s really happening within your company and help keep your employees happy.
4. Prepare for the Development of Your High Performers
Continuously write down a list of your high performers and think through professional development opportunities, exposure to different lines of business and “stretch” creative assignments that are unrelated to their core tasks. All these things keep employees interested in what they’re doing. For those that push back on new opportunities or challenges, they might not be a good fit.
5. Promote Internal Bonding
Promoting and encouraging spontaneous conversations between coworkers about random (usually non-work-related) topics is beneficial to improving employee retention. Conversations like these can help synchronize your team, defuse messages and ideas across the organization, and can even jumpstart productive discussions. Not only that, but they also help build relationships within your team.
6. Ensure All Feedback Is Addressed
We provide a variety of avenues (surveys, one-on-ones, discussions, etc.) to encourage all team members to provide their input on areas for improvement and, perhaps most importantly, we make a concerted effort to ensure that all feedback is addressed whether we agree with it or not. It is of paramount importance for employees to know that their input is indeed heard; if not, they will stop offering it.
7. Formalize Perks
Add perks that you can now offer because you have a larger group, such as greater benefits, group activities and group discounts, as well as social events that bring everyone together. You can formalize this with a quarterly plan and accommodate it in the budget.
8. Focus on Building a Team
Focus on building your team, rather than finding employees. My co-founder and I make time to interview every potential employee to make sure they will fit with our company culture. If you build a team of people who enjoy working together, they are more likely to want to stay. It is easier to teach an employee skills than it is to make a talented employee fit into your culture.
9. Offer Them the Chance to Guide Their Own Growth
I hired my people to do things I couldn’t, so it only stands to reason that they would understand some things better about their roles than I do. I retain my better people by giving them flexibility as they continue at the company. They get a say in their direction, so it’s hard for a competitor to make them a better offer on interesting work.
10. Create an Ownership Culture
Use open-book management and empower employees to become an integral part of company success. Let them make decisions that directly contribute to a company’s business goals and incentivize them likewise.
11. Reward Long-Time Employees
Employees like to be valued, so I think it’s important to implement rewards for long-time employees, such as consistent pay raises, more vacation time or perks that new employees don’t get right off the bat.
– Leila Lewis, Be Inspired PR
12. Talk About Change Before It Happens
Both early and recent employees can often become misaligned with the company when they feel taken aback by change. It should be clearly communicated to everyone in advance that as the company grows, not everything will be the same as when they started. This understanding will keep people open-minded and even result in great suggestions on how to change in a way that doesn’t alienate your team.
13. Spend Time Talking With Employees
The bigger your company grows, the less time you will have to speak with your employees individually. Make more time to build relationships with your employees and you will reduce turnover. People like to be cared for and if they see that the boss actually takes the time to speak with them, they will take notice. Not a lot of companies show interest in spending that time and people will value it.
14. Build an Organizational Structure
After a few unexpected employee departures last year, our leadership team focused on building an organizational structure. This included outlining our core values, creating monthly goals for each employee and understanding who is accountable for every critical function. In the end, it’s helped every member understand who we are and the direction we’re headed in.
Keep Employees Longer with a Better Business Model
Now that you’ve learned some of the best ways to keep your employees happy and continuing to work with your company, it’s also important to think about how you can grow and scale your business in the long run. Most employees will want to work with a company that is not only rewarding for them and a fun place to be, but also one that is growing in size and profitability in the process.