Keynote vs. Powerpoint – Which Presentation Software is Better?

Keynote vs. Powerpoint – Which Presentation Software is Better?

Presentations are important when you own a business. Whether your business is online or in the “real world,” creating powerful PowerPoint presentations or Keynote presentations helps you to get the word out in a professional manner to your vendors, investors, customers, and fans. Creating a presentation is not easy, but there are several tools available for the business owner who wants a professional result for their business. We recently featured an informative post on Slideshare and how you can use this tool for your presentations. But when you want a standalone solution, the best two programs are probably Keynote and PowerPoint.

Two of the most popular presentation software options are Keynote and Powerpoint. Keynote is the Apple/iOS version that is compared to PowerPoint, which is a Microsoft Windows product. In this post, we will look at these two programs and evaluate them to see which one might be best for your projects.


Apple’s Keynote software is created for the Apple/iOS platform only. You can use it on your iPad, iPhone, or other iOS device but not on the MS Windows platform. This presentation software has the following features for creating presentations:

  • Apple-designed themes for any project
  • Text, images, charts, and tables
  • Keynote Live for live presentations
  • iCloud access for storing digital files
  • Collaboration with others for team projects
  • Public sharing of documents and teams
  • Beautiful, clean interface and design
  • Animated data with interactive layouts, animations, fonts, and styles

The Keynote presentation tool allows you to create a beautiful, professional presentation with minimal work. You can use the slide navigator to skim through your performance as you create it. You can add new slides, choose from various slide layouts, animations, and fonts, and import and edit MS PowerPoint files using Mail or an iTunes file sharing service. The pros and cons of keynote although has to be found by the users like you.

Once you create your Keynote presentation, you can add to it later or access it from multiple types of iOS devices. Advanced editing is also available with the Keynote software.

The result, according to most Keynote users, is a beautiful, cinematic slide presentation with stunning presentations that will move your audience to take action on your brand.


Microsoft PowerPoint is now called Microsoft 360 and is available as a monthly premium service that you can pay annually if you choose to. Unlike Keynote, PowerPoint was created specifically for the Windows operating system and is considered the Windows counterpart to Keynote.

In the past, MS PowerPoint was only available for use on the Microsoft Windows platform. However, Apple users may now access the program via the PowerPoint iOS app through the Apple store.

The app will allow you to download and use the app free, but you will have to subscribe to Microsoft 365 to keep your subscription active, as Window users do.

Some of the most notable features of the latest PowerPoint include:

  • PowerPoint slideshows with brand new, beautiful backgrounds, fonts, and styles
  • Professional transitions to create the perfect presentation of your content
  • Screen capture and smart art
  • Inserting links and shapes
  • Animations effects for all slides and images
  • Broadcast slideshows via Skydrive
  • Ability to save and send presentations
  • Insert video from remote locations

There are many other dynamic features available in the new PowerPoint. You can get it by subscribing to Office 365 that comes with a variety of different tools, such as Excel, Word, and other traditional Windows programs.

You can tap into the entire package by getting the MS Office 365 plus plenty of Skydrive space for your projects and files.

Everything is moving to the sky, and whether you are on the Apple iOS or Windows platform, you’ll need the power of PowerPoint for presentations if you use Windows laptops or computers for your presentations.

If you are on a Mac, you’ll be happy to learn that the new Office 365 is compatible with the Mac OS from 10.0 and later. So your OS won’t hold you back if you want to do this.

PowerPoint or Keynote: Best of Both Worlds

A long time ago, when Steve Jobs and Bill Gates started their galactic war of technology between two globalist tech empires, it was an either-or proposition. Either you chose to go with Apple/Mac or Microsoft Windows. But you could not have both. Now, however, users can opt to use the MS 365 service that makes Office 365 and MS Powerpoint compatible with both systems due to its advanced technology and sky drive and iTunes compatibility.

Both companies realize that people often have both types of platforms in today’s world and many features are great to have when creating presentations. There are some great features with both products, so it’s good to be able to take your MS Windows laptop and your iPad or iPhone and be able to use them all for creating and broadcasting slideshows on-the-go.

So remember, if you are an iOS user, you can get the MS PowerPoint tool by downloading the app on the Apple store or subscribe to the full version of Office 365 as a bundle and have it all. Windows users have always been able to utilize Powerpoint since it was designed with them in mind.

The difference between keynote and powerpoint: See which is the best

The question of which is best depends on which platform you are on in most cases. Keynote is best, in general for Apple/iOS users and PowerPoint is best for desktop and Windows users. However, Apple loyalists can tap into the power of PowerPoint as well by downloading the app or investing in the full program.

We are in a world today when it is better not to compare two platforms or programs to decide which is better (even though that is the title of this post), and instead, consider how you will use each technology for your projects so that you can have the best of both worlds.

If you want to use these tools in more unconventional ways, you can always create an infographic from within PowerPoint. This is not a complicated process, but you need to study the steps before you proceed.

How We Can Help

If you are confused about what type of presentation software to use, how to create an infographic, or any other issues surrounding your business presentation needs, contact us to find out how we can help you create an infographic to get things going.

To create an excellent presentation, you need high digital assets. You can start by creating an infographic or another digital asset that you can then use in any presentation you choose to. If you’d like to see more about what we go, check out our online portfolio for starters and then contact us for a free consultation.

If you are going to have a business online, you need to start today to create the types of assets that you need to make an impact in the world.

We can help. We are and we can help you create your first infographic or design a new and better one to insert in a PowerPoint or Keynote presentation. We look forward to hearing from you!

Animation in PowerPoint Presentations: Are they worth it?

Animation in PowerPoint Presentations: Are they worth it?

Nothing can add life to a PowerPoint presentations better than animation. Animations add flair to a presentation. When used well, the motion effects can add dynamism to your deck and make your message more powerful.

When you first start including animation in your presentation, it may be tempting to overdo it. This can make your PowerPoint slow and often not enjoyable for your audience. The best animation effects have an aesthetic use that is in sync with your message and also helps to control the pace of your presentations.

How to Use Animation in PowerPoint?

PowerPoint has evolved over the years and several new features have been added to it to enhance it further. A presentation, similar to a story, has a beginning, middle and a conclusion. To mark these points, you can use animation in the form of a Transition. The Transition Pane in PowerPoint has several variations and options to choose from.

To use animation in 2013, 2016 PowerPoint, follow the following steps.

  • Select the text or object that you wish to animate
  • Click “Add animation” on the Animations tab of the ribbon to choose an animation effect
  • The speed of the effect chosen is determined by the Duration setting. Click on the Timing option under Animations tab and enter the number seconds that you wish the animation effect to continue
  • When you animate a text or an object, a small numeral shows up to the left of the object. The numeral shows the presence of an animation effect and its position in the sequence of animations on a slide. To remove an animation, just select the numeral and press delete.

According to experts, a crucial aspect to remember when adding animations is to keep it simple. While PowerPoint offers an array of options for animation, over-using them can make your presentation appear unprofessional and distract your viewers.


Animation should aid, not be a hurdle in your viewer’s understanding of your PowerPoint. The animation doesn’t help much when it is distracting. Flashy animations such as ‘Boomerang’, ‘Checkerboard’, or ‘Bonce’ take the focus away from the message and may even come across as irritating. All said, animation, when used well, can work to enhance audience engagement and recall levels significantly.When using animations, objects, texts and images can flip, fly or drop on your slide. You can make them spin, shimmer or pulse for emphasis. For business purposes, it is best to follow some simple animations such as:

Appear – The object just pops on the screen
Fade – The object moves in and out in a quiet, gentle way
Wipe – An invisible eraser wipes the slide
Zoom – The object comes from far away to the forefront

It is advised that you stick to the same animations all through your presentations to ensure a sense of consistency to your story.

Experts say that the best thing to do with PowerPoint animation is to use it to build your story at a gradual pace. This will also ensure that your audience can absorb all the content without feeling a loaded. Also, they will stay focused as they would want to find out what happens next.

Tips to Create Effective PowerPoint Animations

Here are some things to keep in mind to create effective PowerPoint animations.

1. Choose the right effects

Animation effects fall into four categories: entrance, emphasis, motion paths and exits. Entrance effects are the most commonly used ones. Few people use the exit effects. However, they can be extremely useful in certain situations. Both motion paths and emphasis effects have limited use and should be applied only in specific cases.

When explaining a process or sharing a story, PowerPoint motion paths make for a great tool. You can employ motion animation to take your audience through the different steps of a process. It can be used for objects, texts or images, with a lot of creativity.

2. Control of the effects

When you apply an effect, there are three options: start on click, start with previous and start after previous. Most presenters depend on “start on click” for all effects. It gives them time to get across a specific point to their audience before proceeding to the next effect. “Start after previous” is helpful when you are looking to keep the sequence flowing as you talk. “Start with previous” is helpful to stack multiple effects of running at the same time to maintain a good pace.


3. Timing of the effects

To control the timing of the effects, you can go to ‘speed setting’. You would want to apply the same speed setting so that you are able to anticipate the flow of the effects as you talk consistently.

4. Sequence

The arrangement of the effects is an important consideration. It is crucial to get the sequence of your effects right to achieve the desired results. The layering of the objects can also have an impact on the overall animation. Whether an effect begins on top of another or comes from behind can completely change the effectiveness or the message of the animation.

5. Check thoroughly

It is always a good idea to review your presentation in the Slide Show mode. This way you can test the timing, control and arrangement to produce the desired effect.

The key to effective animation is to understand when to use it. You can follow the 80/20 rule for this. What 20% of your presentation is the most important? That is what is worth adding your animation to.

Once you understand how animations can work for your presentations, you’re limited only by your imagination. Use the extensive selection of animation options in PowerPoint and make your presentations lively and unforgettable.

4 Tips for Making Effective PowerPoint Presentations

4 Tips for Making Effective PowerPoint Presentations

Anyone who’s familiar with public speaking already knows the dreadful feeling that can come with a presentation. The feeling of being put under a microscope, every single person in the room looking you dead in the eye while you attempt to communicate a concept, idea or plain knowledge on a given topic. It’s a lot. If you’re finding yourself in a position of having to speak or present often, you need to understand four key things in order to be successful.

With Affiliate Summit West 16 in the books, I’m sure this is something many of you are now thinking about, having either given your own presentation or having watched ones being given. I’m sure others stood out for their value and quality while others were a drag just for you to sit through.

No matter what your thoughts on the sessions given, it’s time to up your game when presentation during your next meeting or conference with these presentation tips!

Avoid Lecturing Too Much

As Inc. says, you should not lecture people. A lecture is what happens when your parents want to tell you all of the ways you messed up. Do you really think you will get through to your audience when you attempt to tell them each and every item on your list? There truly is a significant difference between entertaining someone, teaching someone, explaining something, or lecturing them. What you need to do is understand the difference.

Six Figure Affiliate Blogging

As mentioned earlier, Affiliate Summit West 16 just came to a close in Las Vegas. Having spoken at the event several times now, I have a good idea on what the audience wants to hear. Through our “Six Figure Affiliate Blogging” panel, John Chow, John Rampton, Syed Balkhi and myself share some of our best tips and recommendations for finding success online. Not only do we share our own experiences, we also open the floor for audience Q&A to keep the engagement going.

When setting up your next presentation to an audience, try to start a dialogue and ask questions. Have the audience participate. Tell stories. Do anything besides just sitting back and reading off a list of points as the audience sits there gazing at you, eyes full of boredom.

Learn From the Professionals

You don’t need to be an expert at presenting to deliver an engaging presentation. After all, if you were an expert you wouldn’t be looking for tips. That being said, there are a few professionals out there who have an advantage when presenting to others. They seem to captivate their audiences every time. If you’re able to learn from some of the best speakers out there, identify what they do that makes them successful and mimic those things in your own way, you could see more positive results in your presentations.

To get some new ideas and real-life examplers on great looking presentations, all you need to do is head over to Slideshare to view thousands of presentations like the one below.

As Powtoon says, you need to focus on your presence. However, you can only develop your presence once you know what makes the best speakers and presenters successful. From there, work on conveying your message through storytelling rather than filling your audience’s ear holes with drab statistics and recited information. Whether you’re trying to persuade someone to take action on something or just sell them a product, if your presence and story are lacking, you have no chance.

Tailor to Your Audience

The best presentations are tailored to their audience. As Harvard Business Review points out, the people in the room need to be spoken to according to their experience, ability and general level of intelligence. If you are presenting to a small room of a dozen c-suite executives you’ll undoubtedly have a different approach than if you were going to present to an auditorium of five hundred high school seniors.

On the flip side, if you are simply looking to target towards an online audience, you can simply create content and put it out there for your audience to find. Again, using Slideshare as an example, we can see the slide below targets to the pitching / entrepreneur audience.

Your core message can be the same time and time again, but you need to be sure that your presentation and rhetoric is subtly changed to meet the needs of your audience. The best trick for doing this is to have the majority of your presentation planned out, and then change up the supplementary material within your slides.

For example, using software like LiveSlides allows you to embed video in PowerPoint, so when you go to your next presentation (or find out the audience has changed), you just switch the videos you want to link in. Pop culture and humor can be used for those high school students, and something more industry specific or professional can be inserted when it comes to those executives.

The content and audience is already out there, now you just need to integrate the two to create the ultimate experience.

Tell Them What They Want to Hear

It doesn’t matter what your topic is. People come for information that is exciting, relevant and powerful. Don’t spend too much time trickling in facts and figures the whole night just to build up to something; give them what they want. The whole point of a presentation is to engage others and persuade or inform them of something important. Why would you delay them any longer and make them squirm in their seats? A little buildup of anticipation can be a good thing, but you have to remember the attention span of your target audience. Don’t blow your whole opportunity and get to the point.

Hubspot has always been great at making engaging content that grabs attention. We can see an example of this in their motivational quotes slideshare below. Right away you will notice that each slide has a quote and a picture of the person who said it. This is the perfect amount of text and images for a 20-30 minute speaking presentation, as you can control the flow with your own voice, while not losing the crowd with too many distractions.

Regardless of why you are presenting, where you are presenting, and what you are presenting about, these tips hold true. They are some of the most powerful points that professional speakers use all of the time, and they can all serve you well as you are preparing to ace your next presentation. One thing is certain, you don’t have to be an expert when it comes to conveying information to others. You just need to follow this advice and you’ll have a much easier time at engaging your audience.