11 Techniques of Shooting and Editing an Outstanding Travel Film

11 Techniques of Shooting and Editing an Outstanding Travel Film

Making memories is nice. Because they keep our life going. Given our hectic daily life, we all are victims of stress. Traveling is the ultimate liberator that rejuvenates and boosts us to be on our track. It opens one’s mind to new ways of living and looking at the world. The most rewarding aspect of traveling around is that it keeps one alive. And this is the reason why every year hundreds of wacky travelers take the road. All the adventures and misadventures, new people, new places, unique landscapes – documenting these can help others find the motivation of coming out of their comfort zone and travel through the world.

Shooting an informative travel film is a great way of telling the world of your adventures.Well, if you are one of them and want to inspire others by taking your experience to another level, this blog is meant for you then.We would help you as to how to make a travel film and understand the way you can effectively capture, record and document your treks. Your chronicles can possibly instill a wanderlust on the viewers.

A travelogue involves a number of things to be taken care of, be it you shoot with your crew members, or alone. Not only you have to keep your equipment handy, but also you have to think about the travel, food and lodging arrangements. So let’s start with the tips of creating top-notch adventure travel movies.

The Equipment:

Mirror-less cameras

Forget DSLRs. Undoubtedly they have magical battery life and renders really amazing photos, but what about that big burning hole in your pocket? While shooting a travel film, you must also maintain a strict budget. So opt for the mirror-less cameras that are equally effective. And for all the good reasons, the new Sony A7iii is a perfect option for adventure travel films.

Alternatively, you may try the slightly older version Sony A6300, but which sports similar features of its successor.

Gimbal

You can shoot excellent pictures from various angles by shooting with a gimbal. Take cinematic smooth shots with a gimbal that has its own stand. This will help you capture jungle shots or if you plan to take an interview of someone you come across in the midst of your sojourn.

But, consider the weight of the gimbal, the microphone and ND filter of the gimbal while buying one.

Lenses: a prime, a zoom, and a wide

While shooting, these three are the aces that would give you the ultimate photographic experience.

To capture all those low light moments, have an arty prime lens as handy. But only when you do have some time to spare on.

For zoom lenses, just ensure you get one that is image stabilized. The 24-105mm f4 zoom lens for a highly stable shot that will ease your editing works. For wildlife documentaries, try the 70-200mm lens but they come with heavy weight and length.

The wide lens of 16-35mm or wider will empower you to capture things even in the tightest of spaces. Shots that cover people and crowd, are perfect to be shot by a wide lens. You get a great landscape view!

Drones

Travel film companies have a high budget for drone shooting. But some countries are sensitive about drones and see them as unethical journalism. So whether you have a big crew with you or you are a solo traveler, be extra cautious about these flying gadgets. Anything like that can put someone behind bars for years as per the country’s law.

So do your homework beforehand if you plan to take a drone with you. If you get a ‘go ahead’, then get something like DJI spark that is lightweight and handy, and gives outstanding landscape shots.

Microphone

Your video won’t create that desired impact if the sound quality is inadequate. So don’t ever think your mic is later option. People usually tend to overlook this vital element. But to pick up the ambiance of where you are, microphones are indispensable. Since they add a bit of weight to the gimbal, try choosing a lightweight mic.

Now the Rules:

Talking about the rules of shooting a travel film, your film must play by the rules. Whether you like it or not, travel shoots are tests of tenacity and are made of rules that must be taken good care of.

#1. First thing first, keep your camera kits to a minimum. The lesser is the weight, the more you can jump around and take incredible shots. Filming in extreme locations can already make your pace slow. If unnecessary weight is added on, your travel documentary will take months to shoot.

#2. Don’t move the camera if you want to take the shots like a pro. Don’t fidget with the zoom as that might cause some shakes and jerks. Jerks are repellent for people watching a video, so aim for a smooth experience for them.

#3. To be a bit closer to being a pro and create a stellar travel film, take transitional shots, moving from one place to the other. Transitional shots break the monotony and make you closer to being pro.

#4. Some R&D is also needed for the kind of clothes you should carry. Because when you are shooting the film, you must also keep yourself warm or cold. Carrying the right type of clothing for the respective locations solve this.

#5. Keep your camera cleaning kit handy if any cleaning is required while filming. You never know when would you need it, but keeping it clear from dust and water is the best thing you can think of.

#6. Variety as that spices up life. From a cinematic perspective also, this is applicable. So don’t stick to one kind of shot throughout. Nobody will like to make it to the end of your film and all your efforts would go waste. Mix your shots in both focal length and composition, use your wide lens to get an intimate shot or low tracking shots that covers through the grass.

Then zoom it away and take wide shots of the landscape. While editing, toss them and mix’em up! Make your movie come alive.

#7. Don’t get too carried away by the beauty of the sceneries and the location and stray from your actual story. Or from your characters! A remarkable location is ought to impress your audience, but it cannot create that desired impact without a compelling story and enthralling characters.

#8. Water, and light Refreshments – It is highly essential to keep yourself hydrated and full to keep you going. But unfortunately, while you are engaged in a shooting, rarely would you get a chance to refuel yourself. So in those times, light refreshment or snack keeps you positive.

#9. Finally the Editing – So you are back home now and ready with all your footage. It’s time for some storytelling.First, sort out the good and the not so good footages, this will help you to make your choice. Then gradually frame a linear flow as to which scenes you want to show first, and mainly what would be the intro.

Focus on a strong intro as that would entice your audience to wait for more to happen.Structure your story in a way that it draws the onlookers in gently. This requires constant control on the pacing. Once you get the pace correct, you are halfway done.

#10. Next comes the sound selection. This includes, the foley sound, the background score and the effects. Sound design is a vital element in creating an engaging travelogue. Irrelevant or lousy background score can turn incredible action-packed travelogues into comedy travel movies in no time. Hence give ample time to sound mixing and find a score that compliments your video.

But as you know, sometimes silence is golden, so let some shots pass by sans music.

#11. Another rule of thumb is the duration of your video. If it is your first time trying your hands on travel documentary, then stay happy within 5 to 60 minutes. Once you gauge the response of your audience, then you may think of escalating your duration.

So you are done. Now what?

Sharing is caring! One of the best things about travel filmmaking is, you can capture people, moments, and places that can be shared with the world.

So once you are done with the final phase of your video and is satisfied with the outcome, take a deep breath, and start uploading it on your YouTube or Vimeo channel.

Share it on your social media handles too. The more you share, the higher will be your number of audience. Subtly request them to share your video.You may also upload the video on websites that allow online streaming or download. Who knows it would be counted among one of the best travel movies and feature next on Netflix!🙂

If you have some more valuable tips to add, please share them in the comments section below. And in case you have footage of your travels that you want to give a shape of video, you may try us. We would give your video a professional look with excellent sound mixing and editing. Because in the end it all depends on how perfectly you edit your video.So, good luck to you. Start traveling!

 

Travel Affiliates Earn Up to $7,000 with Oceanwide Expeditions

Travel Affiliates Earn Up to $7,000 with Oceanwide Expeditions

Did you know that more than 90% of all travel is now researched and booked online? It’s true and the internet has completely revolutionized not only the way people travel but also how they research and find the best deals and travel destinations.

It was only just a few years ago that we saw local “travel” agencies and businesses all over the place. Now they are nowhere to be seen. Even in local malls you would find travel booking locations loaded with endless brochures and posters of the hottest destinations to visit in the world, where you could also talk to an agent and book your next vacation. Now none of that is necessary… and along with not having to choose your next vacation off a single photo in a book, you now have the option to read real customer reviews online. What’s even better is watching online video and seeing what your perfect vacation and travel destination is really like before making a purchase.

With the demise of local travel agencies comes the birth of new opportunity, such as that for online marketers and affiliates who can create great travel websites, blogs and reviews online to start revenue generating businesses of their own. Through the use of online travel sites and affiliate marketing, it’s now possible to create content for your target audience, sell the experience of any destination package or vacation getaway and earn some hefty commissions in the process.

Oceanwide Expeditions is an online travel agency that caters to once in a lifetime style ship-based exploratory tourism. Not only do they have some of the most exciting and exclusive cruise experiences in the world, they also have a great affiliate program paying up to $7,000+ per sale!

Oceanwide Expeditions – Antarctica & Arctic Cruise Experiences

The travel industry collectively generates hundreds of billions of dollars every year. The cruise industry represents about $40 billion of that amount.

When you think about world travel and vacations, cruise lines probably aren’t the first consideration to come to mind… however they should be! The common thought behind cruises is that you are stuck on a boat with a bunch of retired senior citizens and will have nothing to do. It’s actually the complete opposite — especially when you are looking at the travel opportunities through Oceanwide Expeditions.

After just a few seconds on their website, you can tell Oceanwide Expeditions is in a league of their own. Just check out some of these outdoor activities, wildlife adventures, and experiences below.

While some travel websites offer everything under the sun, Oceanwide Expeditions focuses their business on exploratory tourism in the Arctic and to Antarctica. Here is where lies a great opportunity for affiliate marketers who are willing to put in the time and effort to build out content-rich sites and travel resources for anyone looking to either book a cruise or make the trip to the Arctic or Antarctica.

With all of that said, let’s now take a look at the affiliate marketing aspect of this all.

Oceanwide Expeditions Affiliate Program

With so much money passing hands in the travel industry, it can be quite a lucrative space for affiliate marketers. As mentioned earlier, nearly all research and orders for vacations are now done online. This leaves for a great opportunity for affiliates to build out their own ad campaigns, resource and travel review sites to pass their users off to the right places while also earning commissions in the process.

Oceanwide Expeditions has an affiliate program of their own, which currently pays out up to 4% commission on all verified sales. While the sound of 4% commissions might not get you excited, here are some stats that will.

  • Earn up to 4% commission for each online booking completed
  • Earn up to 7.5% commission for an OTL28-17 booking
  • 60 day cookie period
  • Average trips range in value from $1,700 – $38,000, which means you can earn substantial commissions

The Oceanwide Expeditions affiliate program is currently managed through Affiliate Window. After joining as an affiliate, you can log in to the system and access your affiliate links, have full access to campaign stats, ad creatives and much more.

For many affiliates, one of the best ways to drive high-converting leads is through the use of a travel resource or review site. In addition to placing regular text links and banner ads on your site, you could also use any of the Oceanwide Expeditions booking widgets within your content (as seen below). Other marketing materials include videos, photos, blog posts, banners, and brochures.

Affiliates Can Earn Over $7,000 in Commissions with One Sale

How often do you come across an affiliate program that gives you the opportunity to earn thousands of dollars from one single lead? Not often… and even if you did find one, many will max out how much you can earn off a referral.

That isn’t the case with Oceanwide Expeditions, who currently has an affiliate promotion and bonus in place for their “most spectacular Antarctic journey ever.“, which is the “The Spectacular Ross Sea (OTL28-17) trip”. This Antarctica cruise is simply one of the best out there and even includes helicopter options to land on the Ross Ice Shelf if conditions allow.

The affiliate promotion for this cruise expedition is a massive 7.5% on the first sale of a filled quadruple porthole cabin, which results in a commission of $7,710!

Also mentioned at the beginning of this article… photos can only bring a vacation experience to life so much. Now it’s all about providing your audience with high-definition video to bring their vacation experiences to life! To see firsthand what type of experience is offered on the Spectacular Ross Sea adventure, be sure to watch the short video below.

Spectacular expedition to the Ross Sea! from Oceanwide Expeditions

How to Make the Most Money with Oceanwide Expeditions

The travel industry is massive and no matter what the economy looks like, people are going to spend money on travel — especially rich people who are looking for a once in a lifetime experience that Oceanwide Expeditions is currently offering.

As an affiliate marketer, it’s your job to seek out these audiences and provide them with the content, resources and reviews they are looking for. For example, if you were to do some research around keywords like “travel to antarctica” or “arctic adventures” you would find that the volume of searches is low, but those people searching for it are definitely interested in pursuing and maybe even purchasing something similar to what OC has to offer. The key thing here is to make it easy for your targeted audience to find what they are looking for, then sending them off to where they can complete their purchase.

There are many different angles you can take when promoting travel online, but the biggest advantage to promoting Oceanwide Expeditions (besides the earning potential) is selling the dream and the once in a lifetime experiences they have to offer. These high-end vacations are going to sell, you might as well start earning some high-paying commissions in the process.

Click here to join the Oceanwide Expeditions affiliate program.

Travel Affiliate Programs – How to Make Money in the Travel Niche

Travel Affiliate Programs – How to Make Money in the Travel Niche

If you were to listen to all the doomsday pessimists out there, then you may get the impression that it is overwhelmingly difficult to make money in the travel niche. They’ll tell you that the cutthroat competition is positively fierce. They’ll remind you of the innumerable lifestyle travel blogs that already populate the Internet, in addition to the very large and very well-established authority sites in the travel vertical. Coupled with recently closed destinations and ongoing world crises, it can sound impossible to be profitable as an Internet marketer focusing on travel.

They’re not completely wrong; they’re just going about it in entirely the wrong way. Yes, it may be true that there are plenty of life travel blogs on the Internet, but the majority of these are written and run by people who have practically no experience in making money online nor are they specifically interested in monetizing their sites in this fashion. They’re doing it to share memories and experiences, not to promote the best deal on flights and hotels.

If you approach the travel niche with a much more business-oriented mindset from the outset, rather than focusing on storytelling and personal experiences, you unlock a far higher potential for earning huge commissions on a steady and consistent basis. It just takes some legwork to tackle just the right audience with just the right sub-niche.

The Lucrative Numbers of Today’s Travel Industry

Still not convinced that the travel niche can prove remarkably lucrative? Consider the quick travel industry GDP chart below, then the many key points highlighted afterward. In short, the travel industry touched $8 trillion in 2015 and is well on it’s way to rising to almost $12 trillion a decade from now.

Total_Contribution_of_Travel_and_Tourism_to_GDP

  • Some people might tell you that the global economy is unstable and the threat of terrorism and strife is deterring travelers from going out to see the world. The truth of the matter is that outbound trips actually increased by 4.5% in the last eight months of 2015 and this growth trend looks like it will continue through to the rest of the 2016. Analysts are predicting an increase of around 4-5% in global travel this year. People are still flying. People are still booking hotels and renting cars. And there’s money to be made throughout this process.
  • It is true that some travel destinations are closing or downsizing due to any number of possible reasons. The economics have changed. The political climate has changed. Some countries may not be as safe for travelers as they may have once been. Does this mean that the travel industry is shrinking? Not at all! In fact, many new destinations continue to open up, value-oriented vacations are proving more popular than ever. What this all means is that you capitalize on new opportunities with fresh destinations where there is still very low competition among affiliates and agencies. Tried and true destinations may be popular, but they can be saturated. New hotspots offer hot new opportunities.
  • Fewer people are relying on travel agents and tour operators than ever before. Instead of going to the mall and booking a trip through a person sitting at a desk, travelers are far more inclined to do their own research online, booking their own flights and making their own arrangements. In fact, this demographic has grown somewhere between 15% and 24%, indicating that bloggers, webmasters and Internet marketers have access to a growing group of travelers anxious to spend money on their vacations. They’re booking flights, hotels, attraction tickets, car rentals, excursions and more.
  • Second only to adult sites, more money is spent on travel through the Internet than with any other industry vertical. If people are spending more money, there is more money to be made as a marketer and affiliate.
  • A large number of travel blogs are run by people who have next to zero experience in Internet marketing. They may have stories to tell, but their sites are not optimized for the purpose of making money. With the right promotion, the right content and the right destination focus, travel sites can prove to be a veritable gold mine in the right hands.

Of course, simply populating a travel blog with some content and throwing up some random ads in hopes of cashing in on this growing trend is not going to be enough. If you build it, they won’t come.

What you need to do is to monetize the site (or sites) by partnering with the right program.

Getting Your Slice of the Pie with Travel Affiliate Programs

A great example of this is the Jetradar affiliate program. Conveniently operated through CJ, for which you likely already have an account setup and ready to go, this program pays out generously for all the travelers you refer its way. You earn 1.25% on every airplane ticket sold with a 30-day cookie expiration period. This means that for every $1,000 that someone spends on flights, you get $12.50 in commissions.

Let’s say that a family of four wants to fly from Los Angeles to Hong Kong. A typical roundtrip airfare for such a journey is about $1,200. With four roundtrip tickets, the total is about $4,800, which would generate an affiliate commission of $60 for you. That’s no small chunk of change! And when you drive at least three total paid bookings within your first 30 days as an affiliate, you earn an extra $20 bonus. Just email cj@jetradar.com for verification.

As an affiliate of a program like JetRadar, you can easily incorporate travel widgets like the one below right into your site content.

searchform (1)

The Jetradar affiliate program accepts traffic from any geographical location in the world and, as an affiliate, you gain access to a wealth of handy interactive widgets you can embed directly on your website. Through these widgets, visitors can search for their specific flights without ever leaving your website. For travelers with more flexible dates, the widget with low fare calendars can be particularly compelling, as can the special offers widget for the best deals available right now.

calendar (1)

The widgets can be customized to fit in with the overall design and color scheme of your site, integrating seamlessly to provide the most attractive and most unified user experience possible. If you’d rather just send them to the Jetradar site directly, through your affiliate link of course, you can do that too.

specials (2)

Now that we’ve established that the online travel industry can be incredibly lucrative and we’ve identified a great affiliate program with which to monetize your travel sites, the next step is identifying the sub-segment of the market where you can make the most money. The balance here is finding a niche with good demand but relatively low competition.

Travel Niche Audience Targeting and Keyword Suggestions

The consideration here is effectively two-fold. You need to identify the right destination and you need to target the right keywords.

Some popular tourist destinations may immediately come to mind here. You might experience some personal success developing a travel blog that generates a good deal of traffic, but what if it doesn’t live up to its earning potential. A serious factor to keep in mind is that you want to avoid targeting destinations where the overwhelming majority of tourists are coming from tour operators.

These are the kinds of trips where the travelers will purchase a comprehensive package from a travel agency, encompassing their flights, hotels, transfers, medical insurance and so on. If most of the people who go on these trips are not making their own arrangements online, you’re not going to earn their business and commission. Instead, you want to target destinations where people are researching and booking their trips themselves.

At its most basic level, you can start with some rudimentary market research through Google. Queries like the following could lead you down a fruitful path:

  • Top destinations for independent travelers
  • Top travel destinations
  • Most visited world wonders
  • Value vacations 2016
  • Best value vacations
  • Travel trends in 2016

Reading up on some of the content you find online, you may see that your ideas start to coalesce around certain world travel destinations. Remember that you are going after tourists who are more likely to book their flights and accommodations themselves and not tourists who want a pre-packaged vacation.

In my own research, a great example of this is Bangkok, Thailand.

Some big travel sites named Bangkok as the number one destination for independent travelers and Bangkok showed up on articles about 2016 travel trends. Asia continues to be one of the fastest growing destinations, partly due to the improved spending power that European and North American travelers have in many Asian countries. Thailand is one of the best examples and Bangkok is likely the best-known city there.

After picking a destination, it’s a good idea to go through some of the travel comparison sites to look up some of the most popular hotels in the area. You can see recently booked hotels, how many times in the last 24 hours a certain hotel was booked, and so on. If a hotel is especially popular, it means you may have a great opportunity to capitalize with the associated affiliate program too. Always be on the look out for such opportunities.

Using Bangkok as the example for this post, we learn that it can be a very competitive niche. Many of the related keywords have very tough competition, because everyone is going after the most obvious keyword combinations. It’s going to be a waste of time for you to try and compete against much larger sites like Tripadvisor, Hotels.com or Booking.com.

Travel_Sites_by_Ranking_Comparisons

Does this mean all is lost? Not at all! You can approach this situation one of two ways. You can look into an alternative destination that has medium traffic but lower competition. Or, with some deeper research, you can uncover some Bangkok travel keywords that have easy to medium competition but still a decent search volume. This positions you such that you can still make more money with less work and less monetary investment in paid traffic.

The ability to properly collect keywords is an invaluable skill to have in the world of Internet marketing and the travel niche is no exception. Yes, it is absolutely possible to drive traffic and make money without search engine traffic, like using social networks and running PPC campaigns, but even if you don’t count on search engine traffic as your main source of traffic, you still need to know what people are searching for in your niche.

The problem is that too many people go after the big, high-paying keywords with large search volumes. They’ll look for “cheap flights” or “vacations” or “travel insurance.” The problem is that everyone else is going after those keywords too.

For example, if you use the Google Keyword Planner in Google Adwords, you’ll quickly discover that the keyword phrase “Bangkok hotels” has remarkably high competition. There’s great volume, but you’re fighting against much bigger sites with much bigger advertising budgets. Unless you’ve got a lot of money to spend or you are a super powerful SEO wizard, it’s going to prove to be a losing fight.

The great thing is that you don’t have to compete in that space in order to be successful. You can go after the lower hanging fruit and attract the visitors in more of a tangential way. The beautiful thing about the travel niche is that many people are searching for more general information about their destinations even before they book. They’re looking for attractions to visit, good food to eat, places to stay, shows to see, and so forth.

Pull them in with that content. Remember that the Jetradar affiliate program has 30-day cookies, so if these visitors book their flights any time in the next 30 days, you still get credit for the commission. They’ll browse around your site to read more useful content and information about where they want to go, oftentimes reading 3 to 7 pages per visit. They stay on your site longer, you become an expert in their eyes, and they’re more likely to buy from you too. Offer a newsletter and you’ll convert that Google visitor into a long-term reader and fan.

What this all means is that you can start to target related keywords with lower competition.

Instead of going after “Bangkok” or “Bangkok hotels,” research other keywords that can draw in this target audience. In my research, I found some terms with lower competition scores but with relatively high monthly searches.

Keyword_Searches_for_Travel_Related_Search_Terms

None of these keywords are aimed specifically at the action of “buying” or “booking” anything, but they are a lot easier to rank for because of the reduced competition. I like informational keywords, because they keep people on my sites longer. I can more easily upsell a product to these readers than to try ranking for much harder keywords, like “flights to New York city.”

Remember that the only time people are going to consume copious amounts of travel information is when they are ready to go on a trip. You might read the Huffington Post and TechCrunch every day out of interest, but you’re probably not on Fodor’s or Lonely Planet every day unless you’re actively looking into going somewhere. If someone is looking for travel information (and arrives on your site), they’re looking for a vacation. They’re looking for flights and hotels.

Another example might be people who are looking for an inexpensive holiday at a European destination. They might be looking at locations like Spain, Croatia, Italy, and Bulgaria. A terrific example is Greece, since it has great beaches, all-inclusive resorts, huge history, and good value for money for independent travelers.

You could go after the more challenging and more competitive keywords like “Greece vacation,” but that could prove expensive and ineffective. Instead, go after niche keywords that you can uncover using the Google Keyword Planner. Look at metrics like average monthly searches and competition to develop your list.

Travel_Keyword_Comparisons

Expand the list by looking at keywords related to Greek vacations, like Rhodos, Crete, Corfu, Athens, Greece tourist attractions, Greece honeymoon packages, and Greek villas. Check for keywords that have relatively low competition but relatively higher search volumes. Go after long tail keywords, as they are easier to rank for and will give you good additional traffic.

Then, develop top quality and interesting articles that will keep visitors on your site longer, building trust and effectively improving your conversion rates. Catchy titles and strong meta descriptions improve your search engine performance, as do on-site optimization techniques like internal and external linking when appropriate.

Your Journey to Making Money in the Travel Industry

Making money from a travel affiliate site is nowhere near as difficult as you might think. If your blog looks good, you have proper content, you target the right keywords, you’re actively promoting your site and gaining valuable backlinks, and you partner with the best affiliate networks — like the JetRadar affiliate program — then you should not face any problems making a good income from the travel niche.

Travel is like any other business. If you take it seriously, think outside the box, and provide valuable information that people desire, you will succeed.