How Much is My Website Worth? Best Website Valuation Tools

How Much is My Website Worth? Best Website Valuation Tools

How Much is My Website Worth? Best Website Valuation Tools

Have you ever wondered how much money you would get if you plan to sell your website? Whatever type of website you are running, as long as it is generating income, you can sell it for a multiple of 20-50X of monthly net profit.

But the biggest question is:

How much is your website currently worth?

What should be the selling price of a website?

Well, this is where website valuation tools come into the picture. These valuation tools consider a ton of things like:

  • Your website income
  • Your website expenses
  • Domain age
  • Type of website

And a few other factors in determining the best selling price of your website. Depending upon the complexity of running your website, you could expect 2-5x of your yearly net earning as your selling price.

Anyways, rather than shooting in the dark, let’s take the aid of these website worth calculators to find out how much really is our website worth.

How Much is my Website Worth? – Top Website Value Calculators

1. Flippa Website Valuation tools

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Flippa is a well-known name in website buying/selling space, and they have been around for years. Flippa offers a free business valuation tool, which lets you access your website potential selling value within minutes.

If you are happy with the price, you can also list your website for sale on Flippa for free. When I tested this tool, I also got a free consultation call from Flippa team about how the valuation is done, and it was insightful. You could also learn a ton of thing on such free call, such as how to do things which helps in a higher valuation of your website, how to optimise your listing and other queries.

Practically, I have always purchased websites and never sold any. One day when I would sell a site, I would share all these info with you. For now, you can take a free test using website value calculator.

2. Empire Flippers Valuation tool

Empire Flippers is another big name in the website flipping space, and I had a chance to meet their leadership team at DMSS Bali. Their website valuation tool is one of the best, and easiest to use.

See the screenshot below:

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You simply select the type of online business you are running, and fill up the free valuation form to find the potential selling number.

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Empire flippers require you to create a free account, and you can evaluate unlimited websites. Once you are ready, you can also put your online business for selling on Empire Flippers.

Over all, the Empire Flippers website tool is recommended by many pros who are into the website flipping business.

3. AdSense Benchmark tool

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Using this free tool by SEMRush, you can find how much a website has potential to make from Google AdSense. This tool is handy when you are buying/selling a website which is primarily monetised using Google AdSense.

Now whatever value this tool shows, the site potential selling price could be anywhere from 20x-50x. So according to AdSense valuation tool, is worth only $845000, even if we take 50x as multiple. However, the fact is we make more than $16,900 a month, and this is one reason I always recommend our readers to use Affiliate marketing over AdSense to monetise a website.

4. Ahrefs Traffic value

This is another smart way to identify the real worth of a website. Ahrefs which is a popular SEO tool shows the traffic value of a website.

  • To use this feature, login to your Ahrefs account and go to Site explorer.
  • Enter the domain name of the website (Could be yours or others)
  • And it would show you the traffic value

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According to Ahrefs traffic value feature, the estimated value of ShoutMeLoud’s target’s monthly organic search traffic is $199K

And even if we do 35x for this, the potential selling price for ShoutMeLoud should be $199K * 35.

You can use this to identify the website worth using their traffic SEO value, which is idle most times.

Over to you: What is the real worth of your website?

Doing a website valuation test gives an idea about the true potential of a website. It is also the gateway to the world of buying/selling website, which is a lucrative online business in itself. A lot of online marketer I know who are into this business, and are comfortably making 6-7 figures income by flipping websites.

There are a few important factors which contribute to proper buying/selling of a website, such as:

  • SOP ( Standard operating procedures ) – This is a document which constitute how day to day activity are done. Having this document for a big site is essential, and helps the new owner to quickly integrate your process with their own.
  • Income and expense record: To get the right valuation, you should be maintaining a proper book of accounts, or atleast have a clear income and expense report.
  • Transferrable accounts: If you running an affiliate website, you should be in a position to transfer everything to new owner. This is one reason I highly recommend to use a business email like a[email protected] to signup for business related stuff.

Ofcourse there are more factors to this when you plan to sell the website, and platforms like Empire Flippers, Flippa are doing a great job to help online business owners sell their website at a great multiple.

Now, if you have an experience of buying/selling website, I would love to learn more about it. Also, if you know of any other accurate website valuation tool, do share it in the comment section below.

How Much Is An Email List Worth?

How Much Is An Email List Worth?

Everyone keeps telling you that email marketing is the backbone of most online business models.

And I agree.

A popular study by DMA found that for every dollar you spend on email marketing, you can expect an average return of $42.

insane ROI

That’s an insane ROI.

But what does that tell you about the value of your email list?

What what is the worth of an email subscriber to your business in monetary terms?

How much value do you gain by adding an additional subscriber to your email list?

You should know the answers to these questions becuase it has a direct impact on the overall profitability of your online business.

If you don’t know the answers, I’ll tell you exactly how to find them in this article.

I’ll tell you exactly how to calculate the value of your email subscribers and use it to measure the ROI of your marketing campaigns.

Keep reading.

In any business, it is important to know how much your email list is worth. Especially if you have a blog and rely on subscribers to make income.

And to really know what our email list is worth we need to break it down to each individual subscriber and look at much they are worth.

Knowing your subscriber value is the key to being able to estimate your direct income from your list and is an important metric for email building. It’s even more important than your opt-in rate and your unsubscribe rate.

To make this really clear, the reason why it’s so important is because I’m assuming you’re not just growing a business as a hobby, but you’re actually trying to make money from it, right?

And in order to make money, it’s important to understand the different actions it takes for an email to turn into a purchase.

Clickthrough-Rate And Conversion Rate – The Key Metrics To Track

You and your team should be keeping track of 3 key email marketing metrics:

How many open the email
How many click the link inside your emails
How many unsubscribe

Lucky for us, we can break these steps down into metrics to help us calculate how much our email list is worth with the Click Through Rate (CTR) and the Conversion Rate (CR).

Let’s skim these over:

What is Clickthrough Rate (CTR) in Email Marketing?

Clickthrough Rate (CTR) in email marketing refers to the percentage of your subscribers who open your email and click on a link in your message.

CTR stats often come off as underwhelming. And unfortunately a low CTR means fewer leads in sales which will affect your income 🙁

The first step is to find out what is the average click through rate you should aim for.

Although it’s a little difficult to gauge since many sources say different things. It also depends greatly on the industry in which you are in.

For example, according to Mailchimp, email marketing and advertising has an open rate of 16.48% and a click through rate of only of 1.74%.

That means if you send out 1000 emails, 165 will be opened and your link will be clicked by 17 people.

But as you can see here in Mailchimp’s chart updated in March 2018, these numbers change drastically from industry to industry.

mailchimp stats

Here are some extra tips to boost your CTR:

Build Trust With Your Subscribers

You can’t sell to your subscribers unless they trust you. There’s already a certain level of trust between you and your subscribers since they’ve willingly joined your email list.

But you need to grow and build this trust by sending them high-value email content regularly. Instead of trying to sell all the time, share tips, experiences, and actionable insights with your subscribers.

Once they start trusting you, they won’t hesitate to click on your offers and links in your emails.

Nail the Call To Action (CTA) In Your Emails

A Call To Action (CTA) is the link/button in your email body content that invites your subscribers to click on it and visit your offer page.

To improve your email CTR, you need to create compelling CTAs that generate interest in your subscribers.

For example, instead of using a simple CTA like “Click Here” try something like “Activate Your Free Trial Now!”

Do you see the difference?

The second CTA is much more descriptive and sounds inviting.

As a result, it’s likely to drive more clicks.

Segment and Personalize Your Email Campaigns

A segmented email campaign is sent to a well-defined segment of your subscribers instead of your whole email list.

A study by SmartInsights shows that segmented email campaigns have a much higher clickthrough rate (CTR) than non-segmented campaigns

A study by SmartInsights

The reason is simple.

Segmented campaigns are targeted towards the exact problems of your audience as compared to generalized emails.

Frequently Email Your Subscribers

To stay on top of your subscribers’ minds, you need to regularly send them emails (at least once per week).

If you leave them unattended for too long, they’ll forget you because they’re bombarded with emails from so many different brands all the time.

Naturally, they won’t click on your offers when they don’t even remember you.

Improve Email Content

Your email content deserves the same respect as your blog content.

Don’t write emails casually from the top of your head.

Plan them like you plan blog content, create content themes, share actionable tips, and give them real value.

When you give free value consistently, people become more interested in your paid offers and expect you to deliver nothing short of excellence.

You can always use this CTR calculator as well if you are unsure of your numbers.

ctr calculator

What Is Conversion Rate (CR) In Email Marketing?

Your sales conversion rate is an excellent way of tracking the effectiveness of your messaging as well as the product behind the message.

In other words, it is the actual percentage of people that gave their email in exchange for your lead magnet or the number of people who made purchases in exchange for your product.

Math is hard so let’s use an easy example:

If you send an email to 100 people and 10 people buy your product, then you have a conversion rate of %10.

And if you have trouble with calculations, there are softwares that can help you out with this like Google Analytics.

And like the CTR, there isn’t a perfect percentage to aim for your conversion rate. It varies from industry to industry.

Here is a chart of the average conversion rates in different industries by Smart Insights.

conversion rates by industry

Some tips to boost your conversion rates:

Make your offer clear

Tell your subscribers exactly what they’ll get by taking your offer. Don’t use vague terminologies or overly complex copy just to look creative.

Audit your sales landing page

Test different variations of your landing page (A/B Testing) to see which one gets the highest conversions.

Remove any/all distractions

Your landing page should be clear of any elements that can distract the user from your main call to action. Remove unnecessary links, navigation links, side bar, footer links and anything else that doesn’t serve a clear purpose towards your offer.

Use trust symbols on your page

Secure payment badges, money back guarantee, encrypted payment, testimonials etc. add credibility to your landing page and help in removing any doubts your visitors might have.

Test different incentives

Try using different incentives and bonus offers with your core offer to see how they impact sales. Stick with the one that brings the highest conversions.

So How Do We Really Know What Our Subscribers Are Worth?

1. Go see how many subscribers you currently have.

This seems simple and straightforward but consider skimming through your list and shedding a layer. Check out how many have been inactive for 6 months or longer. When I say inactive, I mean the ones who haven’t opened or clicked any of your emails.

Now, throw them out. Don’t be disappointed if you end up losing more than you thought because you can always create a project to get them back. But more importantly, think of ways to get emails from new people on your list.

After you’ve done your cleanup, you can now use the current number to calculate how much your email list is worth.

2. Find out how much revenue you’ve made from that list – over the last year

Calculate your direct revenue from over the last year.

The reason I suggest calculating the revenue from the last year instead of the lifetime value is because it’s possible that your business hasn’t been up and running or making very much income for 3 years already.

And it’s possible that you haven’t even been actively selling or tracking your income. If you have, feel free to use the last three years in your calculations.

If not, using the last year will give you a much better/accurate calculation.

So within the last year you need to figure out 2 things:

How much revenue you’ve made directly from your list.
How much revenue you’ve made indirectly from your list.

Yes, there is a difference.

What I mean by “directly” is the income you’ve made from people opening the email, clicking the link, entering their payment info and buying something. Those are profits you made from sending the email.

Indirect is income from everything else not email related and should be put aside while making this calculation.

3. Okay, let’s calculate

Now that we’ve got our number of subscribers and last years income that we’ve made as direct revenue from our email list, let’s do the math.

Here it goes:

Number of subscribers/last year’s income = subscriber value

To make it extra clear here is an example:

You have 2500 subscribers.

Last year’s income was $10,000 strictly from direct income.


SO, in this case your subscriber value would be 25 cents per subscriber.

And your email list would be worth $10,000.

Optional extra step: Calculating Our Time As Expenses (not For everybody)

This isn’t for everybody and only for people who want to calculate every aspect of their email list value.

Most online entrepreneurs don’t calculate their time as expenses into their business. But if you’re somebody who does, then this parts for you!

And we must not forget about our overhead costs for email production and our time writing these emails.

This means the time that it took you to write and fabricate the email, as well as how much you pay for your email service provider.

Depending on the kind of emails you send, it’s easy to work up to 3 hours for one weekly email. That’s a good chunk of time.

Here are some examples of typical costs of sending out emails on the regular:

Email service provider – $40 per month = $480 per year.

Your time – 2 hours per week. Let’s choose a random amount and say our time value is $80 per hour. Cost per week = $160. Cost per month = $640. Cost per year $7,680.

Template design = $300.

These add up to a total of:

$8,460 in total costs.

So now if we take last year’s direct income and subtract the costs:

$10,000 – $8,460 = $1,540

$1,540/2,500 (number of subscribers) = 0.61 cents subscriber value.

0.61 cents subscriber value.

Whoooh.. Go take a break. You deserve it. That was a lot of thinking and math.

Bonus: How to figure out your time value

What do you make each day? How many hours do you work?

Let’s say you make $200 per day and you work 8 hours per day.

$200/8 = $25

Your time value is $25/hour

Check out this guide from To sum up what they said, a more in depth calculation should go as follows:

PV = FV / (1 +r)^n

And just to clarify this,

PV = present value of email list
R = Interest rate that will be earned
N = number of periods before money is needed
FV = Future Value

Check out this time value calculator to see what your time value equals.

What’s Next?

Now that you have your subscriber value, you can go ahead and add this number to whatever analytics software you are using. You can incorporate a dolar value to your goal.

And now, you can also use your subscriber value to measure list building tactics.

Let’s say you are running Facebook Ads and paying 30 cents per new subscriber. Wow! This is half of your subscriber value, which means more money for you… At least it seems that way.

But remember to always consider your overhead costs, specifically your time value.

How much time are you spending managing these Facebook Ads? Some of us, and I must admit guilt to this too, spend at least an hour per day just looking over accounts and ditzing around.

That means if your time is worth $80/hour, you are spending that amount an hour per day. Where you really need to be careful is the number of subscribers you are gaining per day from these Ads. If you’re only getting 10 new subscribers, with time costs and other overhead costs involved, you are now spending $8 per subscriber, not 30 cents.

Here is a break down of that calculation:

$80 (time value per hour)/10 (subscribers per day) = $8 paid for each subscriber.

To lessen this amount, stick to just doing the necessary things and use your time wisely! No ditzing around.


There are so many components that go into the calculation of your subscriber value and once you’ve got the magic number, you can really gage your list building tactics and how much money you’re allowed to spend in order to make a profit.

It can also make you realize how important having an email list is and how to manage it properly.

Just remember that your time does cost money, possibly quite a lot of money, too. So be careful with it and use it wisely.

Is Grammarly Premium worth it

Is Grammarly Premium worth it

Is Grammarly Premium worth it – If you are into writing online, there is a good chance you’ve come across this app – Grammarly. I started using Grammarly (The free version) over two years ago, and I’ve been using it ever since.

In this review, I have elaborated on all parts of the premium subscription with pictures. By the end of this post, you’ll find out everything you need to know – if Grammarly Premium is worth it for you.

This is going to be a long read. If you’re in for quick answers, help yourself with this table of content.

Table of Content
  1. What is Grammarly used for?
  2. Do we need Grammarly?
  3. Why not?
  4. Why do I recommend Grammarly?
  5. Grammarly free Vs premium
  6. Can I get Grammarly for free?
  7. How to use it?
  8. Is it worth it?
  9. Pricing Details
  10. Grammarly Vs Prowriting Aid
  11. Emails: Grammarly Insights
  12. Grammarly and creative writing
  13. FAQs

Note: All the screenshots provided in this post can differ a little from the Grammarly version you install. The app is constantly updated.

What is Grammarly used for?

Grammarly is an application that makes your writing easy to read, engaging, and, most importantly, mistake-free. When you type your document, it detects the grammar and punctuation mistakes, spelling mistakes, and word choice errors.

All in all, it is a proofreader. While it can’t completely replace a proofreader in person, it is by far the best proofreading application out there for online writers. If you are a student, freelance writer, content marketer, blogger, or writer at a reputed professional company, this helps you with loads of work. Or even for these purposes:

Say you want to make a good impression with your resume. You use it to write an official letter so that the other person takes an interest it.

Do we need it?

I like to consider myself a writer. And I’m serious when it comes to errors in writing. Because in the end, no matter how informative and engaging your content is, grammar plays a vital role. There is always a large gap between a high-quality article and an equally informative article with bad grammar.

As a blogger, writing clearly with engaging content and making it error-free, no doubt, plays a vital role. Some people I know come to me to get their works to get it checked. But I have to say, even with all that, I make mistakes when I write posts on this blog – Madman’s Journey.

Just small mistakes, but they count. When one usually types over 70 words per minute, they are bound to make a couple of errors here and there. It does seem funny to me when I look at those errors, but it is my writing. So to take care of these teeny-tiny mistakes, I would recommend using Grammarly.

If not the premium paid version of it, at least the free version of Grammarly they offer.

Why not use Grammarly?

Whatever you are writing on, it has a message. It is all about delivering that message to your audience and nothing. The clearer your message is, the better writer you are. If people have trouble understanding what you tried conveying, it is a nuisance for people to take time and follow you.

Speaking of which, your message – be it on Twitter, LinkedIn, Medium, or even a blog post – all of it defines you on the Internet. Like it or not, also, if you’re smart and a professional, you can be considered negative and turned down only because of a lack of effort on the editing part of your works.

It’s a simple tool to help you overcome these small yet essential details of your writing. Why not make use of it?

After all, you have nothing to lose. What’s a loss for improving your writing with a little bit of help from Grammarly? If you have the opportunity to convey, then convey it in the right away and increase the impact of everything.

The real question is “Is it worth it?” While you can already use its free version for however long you want, consider Grammarly Premium for lifting your writing even further. Though it can’t replace a proofreader in person and it isn’t perfect, let’s talk about why it’s worth considering it.

Check Out Grammarly

Here’s why I recommend using Grammarly

The best reason why I would recommend using Grammarly – is because I use it myself. I have been using it since the time I first began writing blog posts. I wrote my travel blogs for Travelista Club back then, and that’s where I got to know about Grammarly.

Though I was reasonably good with my grammar already, Grammarly helped with the smaller things. The little things like where I should use my commas and where not to. And also to stick with a particular English writing. With the majority of my readers from the US, I set my option to ‘American- English,’ which helped further. Where I first wrote ‘labour,’ it turned it to ‘labor’ and turned ‘centre’ to ‘center’.

I wouldn’t necessarily say this part helped improve my writing in this case, but it assisted in focusing for my specific audience – and in my line of work (blogging), that’s what I wanted!

Some of the other reasons why I’d recommend it are:

It works!

Is grammarly premium worth it
Another blog post

The way Grammarly seamlessly fits into your text editor box and functions is the best feature you can get. While there are many sites and apps that help you with this work, Grammarly is by far more reliable, far more user-friendly.

Most apps and sites that make pretty blunt mistakes while detecting for errors, or try to correct them – sending irrelevant suggestions. While Grammarly (I can’t deny) does make mistakes occasionally, it is negligibly rare. I write at least two five-hundred word pieces every day with the help of Grammarly, and I don’t see it making a mistake anywhere that often.

All you have to do is just visit their site and add their free extension plugin for your browser to try it out. And with no further setup, it begins to work! As long as you have a stable internet connection, you’re good to go. The best part of it is that you don’t even need to fill in those payment details when you begin using your free version.

Grammarly Free vs. Premium

I have to say Grammarly is one hell of a generous company. Most companies that offer the trial version of their products have minimal features available. Though Grammarly has restricted many of its advanced features, it is sufficient to help with the necessary spelling and grammar.

So what are these advanced features that they charge for?

While Grammarly free version assists you with the spelling and grammar, Grammarly Premium has several features along with it, including plagiarism checker, engagement score, delivery score, and synonyms for a given word when you double click it.

I use Grammarly Premium because it is useful to me.

Can I get Grammarly Premium for free?

I see a lot of people searching for this. Let me make this clear: You can use the free version of Grammarly if you want. But Grammarly Premium is not free. 

As I said earlier, I used the free version of Grammarly for two years, and now I upgraded to the premium version. While the free version is helpful enough, Grammarly Premium helps you out as you go further into your writing career. Or improve your writing further if you have the time and money for it.

With Grammarly Premium, where I had to earlier check my entire article once again for mistakes myself, I don’t need to do any of it now. All in all, the premium version has helped me save more time for more of my writings. But if you’re just starting as a beginner, then Grammarly free version is a pretty good tool to start with.

Check out Grammarly Premium

How to use Grammarly?

There are various ways to use Grammarly. You do not necessarily need to copy your document to Grammarly’s web tool to get results.

Here are the options:

  1. Grammarly browser extension
  2. Microsoft Word and Outlook
  3. For desktop
  4. Web Tool
  5. Mobile version

Grammarly browser extension

I would put this first as this is what I make the most use of from Grammarly. Also, this is the easiest way to use it. All you have to do is get the browser extension from Grammarly’s homepage to start using it right away.

It functions in most of the sites a person would typically use. If you’re writing a Facebook post or sending a mail to someone on Gmail, with this plugin – Grammarly will guide through with it. Not long ago, Grammarly became available even on Google docs with its Beta version, which looks something like this now: … it is pretty cool actually.

Grammarly extension

Downloadable for Microsoft Word and Outlook

For Word and Outlook, you can download the Grammarly add-in particular meant for Microsoft. It should be around 13.9 to 14 MB when you download it from their site.

After installing it on your PC, open Word or Outlook and click that Grammarly icon on the top toolbar to connect with your account, and you will be good to go.

Once in, you should be able to see it this way:

is grammarly premium worth it

Check Out Grammarly

Download for Desktop

Currently, Grammarly is available only on the two majorly used operating systems – Windows and Mac. About the size, while the add-in for Microsoft Word is less than 14 MB, Grammarly for desktop is around 45 MB.

Follow the instructions as per their installation and start using it in the same way as the online version.

Grammarly’s Web Tool

If you don’t want to use any of the downloadable version or the browser extension, another way to use it is with the web tool that Grammarly provides. Here you can copy and paste your document to their textbox, and Grammarly shall take care of the rest.

It takes a couple of seconds to thoroughly analyze your page, depending on your internet speed, but it is another reliable way for sure. Or to make the whole editing process faster, you can begin typing in their web tool right away where your writing is checked as you type.

grammarly premium

Since I am a regular user, I prefer to have the extension ready at anytime I open the lid of my laptop. It’s left to you to use any of these ways to make use of Grammarly – free or premium – on your PC.

For Mobile Devices

I don’t use this, but I’ve tested it. Grammarly does have its keyboard for Android and Ios users – also very responsive. You can directly get Grammarly’s app from the Playstore or Appstore to use it.

grammarly keyboard

Like the smart prediction usually built-in with most of the smartphone keyboard these days, Grammarly’s keyboard has this feature as well. It also helps in finding out the tiny mistakes you make while texting someone or writing an email to someone.

Now it all comes back to this:

Is Grammarly Premium Worth it?

Yes, Grammarly premium is worth it, especially if you are someone who spends a lot of time writing emails, blogs, articles, and other such works regularly online.

Without a person to proofread your works every time you write something, you should be able to manage fine with the help of Grammarly Premium.

It helps you maintain the quality of your writing all by yourself. If the pricing (which I’ve mentioned below) is over your budget, then it’s best to start with the free version and later upgrade when you can.  Grammarly Premium can detect far more grammatical issues than the free version.

The feature that helps more than anything in Grammarly Premium is the ‘Set Goals’ feature.

‘Set Goals’ Feature

Grammarly does say that it is Artificial Intelligence. And it is no wonder used in this feature. It gives you customized suggestions for your writing.
grammarly premium set goals

As an aspiring writer, the most important thing when it comes to improving is feedback. If you want to know how your article is, you need feedback. That’s that. But more importantly, the feedback should be knowledgeable about what you are exactly trying to convey and how you’re trying to send your message.

For example, if you dig deep into a specific expertise content where there is no option to simplify your work, then it’s obviously meant only for knowledgeable readers. Without the ‘Set Goals’ feature, Grammarly would never know the intent you have for your writing. But with this feature available, Grammarly can understand it.

Similarly, with this AI, you can specify exactly how you want your writing to sound to the reader. Be it Intent, Tone, Audience, or Formality – you can be specific about it.

If Grammarly’s doing anything to improvise, it is this: They are working to make it a more human with the AI editor. And it is absolutely great!

Apart from this feature, starting from simple suggestions to convert passive to active sentences to rephrase a sentence, Grammarly Premium helps with it all.

With that, let’s talk about its pricing.

Check Out Grammarly

Grammarly Premium Pricing Details

Though Grammarly Premium is considered expensive compared to other writing tools, it can be used with great functionality in its free version as well.

But mainly talking about Grammarly Premium here, here is the current pricing list:

  1. $11.66 per month for Annual Plan
  2. $19.98 per month for Quarterly Plan
  3. $29.95 per month for Monthly Plan

Grammarly Business Pricing

This is another plan that you could go for if you have a company where you want your staff to have Grammarly as well.

Grammarly Business has all the features of Grammarly Premium for its members (minimum three). It also has an additional element of an Admin Panel and Statistics for your team members.

Previously, the price per member was $15 a month when billed annually. However, now the price of Grammarly Business is $12.50 a month when billed annually. As you opt for a plan with more members, the discount gets greater:

(All of these discount plans apply when billed annually)

  • 3 to 9 members – $12.50 per member a month
  • 10 to 49 members – $12.08 per member a month
  • 50 to 149 members – $11.67 per member a month

If you’re looking forward to the Grammarly Business plan for just one month, it is upfront $25 per member.

Grammarly Vs Prowriting Aid

Not long ago, I decided to dig deeper into the AI proofreading competitors. While Grammarly has outstanding performance, ProwritingAid isn’t very far behind in competing. ProwritingAid is also very reliable. It comes down to your choice -ProwritingAid or this one.

Here are some great differences I found between the two:

1. Appearance

Grammarly boasts a clean look where a new user can easily grasp on using it. It stresses more on providing a distraction-free environment. It doesn’t scare its users away at first sight.

ProwritingAid, when it comes to performance, it is equally helpful. However, I needed some time to figure out what all the buttons on its top dashboard do. Grammarly avoided placing that dashboard on the editing snippet.

2. Performance

Back to its reliability, Grammarly and ProwritingAid are close when it comes to speed. To test it, I installed Grammarly’s browser extension on Microsoft Edge and ProwritingAid’s plugin extension on Google Chrome. As soon as I popped open my WordPress text editor to edit an article, Grammarly and ProwritingAid began their scanning instantaneously almost at the same time.

I further tested it by switching the extensions on Edge and Chrome as speeds could differ due to the browser speed – only to find out they both have great speed – no issues with that part.

Considering integrations, again both Grammarly and ProwritingAid are compatible with most platforms – Windows, Apple, Word, Google Docs, Medium. Where they separate is when it comes to Grammarly’s app that’s available for mobile devices (Grammarly Keyboard). ProwritingAid mainly supports desktop.

Small Details: ProwritingAid comes with amazing features, but I daresay Grammarly’s plagiarism checker is better. Also, Grammarly is better at detecting names. Period. I recently wrote a travel article on Bali where it could correct me in the popular place names that I spelled wrong. The very same article, when scanned with ProwritingAid detected it as an error.

It took a little longer to detect that the word was capitalized and it was a name.

3. Free Version

Without a doubt, Grammarly is more generous when it comes to providing its proofreading services for those who just wish to install its free plugin. ProwritingAid (the free version) only scans the first 500 words of your article. You’ll need to buy the premium version for the rest.

On the other hand, Grammarly’s free version can be enough if you’re beginning out your writing career on a tight budget – there is no word limit to its proofreading. The premium version of Grammarly assists you further with phrasing, understanding your writing’s behavior, intent, and so on.

4. Pricing

Here comes the hitch, ProwritingAid is more affordable compared to Grammarly.

While Grammarly’s Premium plan costs $139.92, ProwritingAid’s premium plan costs $59.3 yearly. Here is where it comes to you. But if you can afford it and really could use an editor, go for Grammarly. If you’re on a tighter budget, ProwritingAid is great to consider for an alternative.

I’m accustomed to the simple user interface of Grammarly and if you’ve already begun to use its free plugin extension, you might be too. Grammarly’s cost adds to its disadvantages.

Grammarly Insights: Emails (Update)

I’d previously forgotten to mention this; the cool analysis emails that I get from Grammarly. Sure, it’s business. Any online company website you deal with where you provide email id, they will send you emails. It’s inevitable, they try to push you to buy their products. And that’s what Grammarly does as well.

But that’s not what fascinates me: it’s the emails – analysis about how you’ve been writing. Here are some screenshots:

writing insights

writing insights

grammarly insights

I used to get them when I had the free version, and I still get them now – and I absolutely love it. It does sound exaggerated when it says ‘you were more productive than 98% of Grammarly users‘ and ‘more accurate than 95%…‘ and so on. But the other details provide great value.

The insights help me plan on how much I can write for the next week and manage time. For those who write SEO based articles, they’ll know this. Generally, for this blog, I write around 2500 words per week. a few thousand words for Medium, and another few thousands words when I write short stories or guest posts for other sites.

The point is, it does its part in helping me manage time – and sometimes even pushing me back to my work!

Grammarly and Creative Writing

Apart from writing blog posts, I also write short stories and books (Novellas actually) from time to time. I decided to give it a try and use Grammarly for proofreading each chapter I had written of a book before handing it over to an editor.

It helped with all the basics – punctuation, spellings, and simple grammatical mistakes. And that was that. When I passed it to my editor, he pointed out the loose ends of some descriptions, some character interpretation mistakes, and so on. If you’re looking forward to publishing something formally – say a professional document or even a book, you just can’t replace a human editor here.

Grammarly has come a long way into making a better world for writers today, but a human editor for professional writing can’t be replaced. It is best used for commercial and casual writing.

So it wouldn’t be ideal to use Grammarly for language mastery. You learn new words, improving your vocabulary, and correct your writing style. It isn’t intended for the next level of professional writing.

Anyway, Grammarly and a real reader can’t be compared. They are not meant to be. There is no need to make a choice between them. They are both used for different purposes.

Read about it on: When Should You Not Use Grammarly?


Is Grammarly Premium Worth it: To be sure you have everything covered in your writing, to give it your best, there is nothing wrong with giving Grammarly a chance to help you. If you are deep into writing, then it is completely worth it! 🙂

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Hi there! I’m an 18-year-old dude who loves to travel. Well, still too young for that, but I travel around whenever I get a chance- and I never miss out writing on any of ’em!
Being experienced in the writing world, I also write reviews of writing agencies and companies.