Webinar Marketing

Market your webinar through your speakers. Don’t be afraid of paid media. Blog about your webinar.

Set calendar reminders. Partner up...

10 Common Copywriting Templates to Use in Marketing

10 Common Copywriting Templates to Use in Marketing

Ask any marketer who's responsible for copywriting about their writing process, and you'll quickly find out that there's no specific process to follow. Additionally, copywriting varies depending on your audience, purpose, and format — copywriting for an Instagram...

How to Detect and Eliminate Keyword Cannibalization

How to Detect and Eliminate Keyword Cannibalization

Keywords are king when it comes to engaging users and increasing your search engine ranking. As a result, search engine optimization (SEO) has become a multi-million dollar business with a host of experts offering advice on how best to move up the search engine...

7 Ways SEO & PPC Can Work Together in 2021

7 Ways SEO & PPC Can Work Together in 2021

If your SEO (search engine optimization) and PPC (pay per click) teams exist in complete silos, it's time to change that. Commonly held opposing viewpoints are: PPC is too complex, and SEO is too slow. (For the record, I don't agree.) When these two teams collaborate,...